Cereal flakes
Great Grains Crunchy Pecan Cereal
453 g
Score
- Ultra-processed
- Contains added sugars
- Contains seed oils
- Contains whole grains
Why it scores 23
Great Grains Crunchy Pecan Cereal scores 23 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Brown sugar: An added sugar. Strong
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Sprouted Crunchy Cereal EZEKIEL 4:9 Almond Food For Life · (454 g) Not ultra-processed · No seed oils Score 78 out of 100 , 55 points higher -
Sprouted Crunchy Cereal Ezekiel 4:9 Golden Flax Food For Life · (454 g) Not ultra-processed · No seed oils Score 79 out of 100 , 56 points higher -
Organic Crunchy Cinnamon Squares 365 Whole Foods Market · 10 oz/283 g Not ultra-processed · No seed oils Score 57 out of 100 , 34 points higher -
Protien crunchies Iwon Organics · 7 oz Not ultra-processed · No brown sugar Score 69 out of 100 , 46 points higher -
Toasted Oats Simple Truth · 12 oz Not ultra-processed · No seed oils Score 77 out of 100 , 54 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Crunchy Pecan Cereal
Ingredients
- Brown sugar minus 20 points
- Sugar minus 20 points
- Corn syrup minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
Nutrition per 100 g
- Sugars 14.5 g / 100 g minus 8 points
- Salt 0.8 g / 100 g minus 3 points
- Energy 382 kcal / 100 g minus 2 points
- Fiber 9.1 g / 100 g plus 4 points
100 − 77 = 23
Can’t score above 79. Contains brown sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 382 kcal |
|---|---|
| Fat | 10.9 g |
| Saturated fat | 0.9 g |
| Trans fat | 0 g |
| Carbohydrates | 70.9 g |
| Sugars | 14.5 g |
| Added sugars | 9.1 g |
| Fiber | 9.1 g |
| Protein | 9.1 g |
| Salt | 0.8 g |
Serving: 55 g
Ingredients
- whole grain wheat
- whole grain rolled oats
- pecans
- brown sugar (high concern)
- wheat flour
- malted barley flour
- rice flour
- sugar (high concern)
- high oleic vegetable oil (canola or sunflower oil)
- salt
- corn syrup (high concern)
- whey (from milk)
- bht (added to preserve freshness)
- vitamins and minerals: reduced iron
- niacinamide
- zinc oxide (source of zinc)
- vitamin b6
- vitamin a palmitate
- riboflavin (vitamin b2)
- thiamin mononitrate (vitamin b1)
- folic acid
- vitamin b12
- vitamin d
Label text, as published
whole grain wheat, whole grain rolled oats, pecans, brown sugar, wheat flour, malted barley flour, rice flour, sugar, high oleic vegetable oil (canola or sunflower oil), salt, corn syrup, whey (from milk), bht (added to preserve freshness), vitamins and minerals: reduced iron, niacinamide, zinc oxide (source of zinc), vitamin b6, vitamin a palmitate, riboflavin (vitamin b2), thiamin mononitrate (vitamin b1), folic acid, vitamin b12, vitamin d,
Allergens and diets
Contains: Milk, Tree nuts, Wheat, Gluten
- Not vegan
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
More cereal flakes on GoodSwap
-
Raisin Bran Kellogg's · 456 g High in sugarContains added sugarsNo additivesContains whole grains Score 27 out of 100 Poor -
Honey Bunches of Oats with Almonds Post · 12 oz Ultra-processedContains added sugarsContains seed oilsContains artificial flavors Score 15 out of 100 Bad -
General mills total whole grain flakes General Mills · 16 oz Contains added sugarsContains whole grains Score 43 out of 100 Okay -
No Added Sugar Vanilla Crisp Cereal Cascadian Farm · 12.5 oz Ultra-processedHigh in saltHigh in saturated fatContains seed oils Score 68 out of 100 Good -
Wheaties cereal General Mills · 442 g Contains added sugarsContains whole grains Score 44 out of 100 Okay -
Frosted Shredded Wheat Bite Size Sweetened Whole Grain Cereal Millville · 18 oz Ultra-processedContains added sugarsContains whole grains Score 53 out of 100 Okay
More from Great Grains
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org