Cereals and their products
365 Whole Foods Market Organic Crunchy Cinnamon Squares
10 oz/283 g
Score
- High in sugar
- Contains added sugars
- Certified organic
- Contains whole grains
Why it scores 57
365 Whole Foods Market Organic Crunchy Cinnamon Squares scores 57 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 14 points Sugars 30 g / 100 g: Very high in sugar. Strong
- minus 8 points Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Organic Bare Multigrain Cereal With Flax Betteroats · 11.8 oz Less sugar · No added sugars Score 100 out of 100 , 43 points higher -
Bite-Sized Wheat Squares 365 Whole Foods Market · 14 oz Less sugar · No added sugars Score 96 out of 100 , 39 points higher -
Classic Bircher Apple Cinnamon Almond Muesli Cereal Seven Sundays · 12 oz (340 g) Less sugar · No added sugars Score 97 out of 100 , 40 points higher -
Organic Corn Flakes The Real Cereal Co. · 240.0 g Less sugar · No added sugars Score 97 out of 100 , 40 points higher -
Bite Size Shredded Wheat Great Value · 8 servings Net wt 16.4 oz Less sugar · No added sugars Score 100 out of 100 , 43 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Organic Crunchy Cinnamon Squares
Ingredients
- Sugar minus 20 points
Processing
- Processed (NOVA 3) minus 8 points
Nutrition per 100 g
- Sugars 30 g / 100 g minus 14 points
- Salt 1 g / 100 g minus 3 points
- Energy 325 kcal / 100 g minus 2 points
- Fiber 7.5 g / 100 g plus 4 points
100 − 43 = 57
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [6]
Nutrition per 100 g
| Energy | 325 kcal |
|---|---|
| Fat | 1.3 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 82.5 g |
| Sugars | 30 g |
| Added sugars | 30 g |
| Fiber | 7.5 g |
| Protein | 7.5 g |
| Salt | 1 g |
Serving: 1 serving (40 g)
Ingredients
- ORGANIC WHOLE WHEAT FLOUR
- ORGANIC CANE SUGAR (high concern)
- ORGANIC WHOLE GRAIN BROWN RICE FLOUR
- ORGANIC OAT HULL FIBER
- ORGANIC CINNAMON
- CALCIUM CARBONATE
- SEA SALT
- MIXED TOCOPHEROLS (ADDED TO MAINTAIN FRESHNESS)
Label text, as published
ORGANIC WHOLE WHEAT FLOUR, ORGANIC CANE SUGAR, ORGANIC WHOLE GRAIN BROWN RICE FLOUR, ORGANIC OAT HULL FIBER, ORGANIC CINNAMON, CALCIUM CARBONATE, SEA SALT, MIXED TOCOPHEROLS (ADDED TO MAINTAIN FRESHNESS).
Allergens and diets
Contains: Wheat, Gluten
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
More cereals and their products on GoodSwap
-
healthy grains granola Dark Chocolate Kind · 11 oz Ultra-processedContains added sugarsContains seed oilsContains whole grains Score 23 out of 100 Poor -
Original Shell Pasta & Cheese Sauce Velveeta · 12 oz (340 g) Ultra-processedHigh in saltContains seed oilsNo synthetic dyes Score 56 out of 100 Okay -
healthy grains granola Peanut Butter Kind · 11 oz Contains added sugarsSeed-oil freeContains whole grains Score 48 out of 100 Okay -
Organic White Rice Long Grain 365 Whole Foods Market · 32 oz Certified organicNo additives Score 100 out of 100 Excellent -
Peanut Butter Balls 365 · 10 oz High in sugarHigh in saltContains added sugarsCertified organic Score 51 out of 100 Okay -
Butternut squash and caramelized onions ravioli Rana · 32 oz/2 lb/0.91 kg Ultra-processedContains added sugarsSeed-oil free Score 46 out of 100 Okay
More from 365 Whole Foods Market
-
Organic Ground Flaxseed 365 Whole Foods Market · 14 oz/397 g Score 100 out of 100 Excellent -
Organic Restaurant Style salted Tortilla Chips 365 Whole Foods Market · 14 oz Score 79 out of 100 Good -
Hemp Protein 365 Whole Foods Market · 16 oz Score 100 out of 100 Excellent -
Mozzarella Shredded Low-Moisture Part-Skim Mozzarella Cheese 365 Whole Foods Market Score 79 out of 100 Good
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk