Breakfast cereals
Millville Honey crunch ‘n oats
510 g
Score
- Ultra-processed
- Contains added sugars
- Contains palm oil
- No additives
- Seed-oil free
- Contains whole grains
Why it scores 28
Millville Honey crunch ‘n oats scores 28 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Corn syrup: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better oatmeal and hot cereal
-
Cinnamon oat crunch protein overnight oats Ono · 2.50 oz/71 g Not ultra-processed · No added sugars Score 69 out of 100 , 41 points higher -
Old Fashioned Rolled Oats Bob's Red Mill · 32 oz (2 lb) 907 g Not ultra-processed · No added sugars Score 100 out of 100 , 72 points higher -
Sprouted Rolled Oats One Degree Organic Foods · 5 lb (80 oz) 2.27 kg Not ultra-processed · No added sugars Score 100 out of 100 , 72 points higher -
Protein Oats Bob's Red Mill · 32 oz Not ultra-processed · No added sugars Score 100 out of 100 , 72 points higher -
Sprouted Rolled Oats One Degree · 24 oz Not ultra-processed · No added sugars Score 100 out of 100 , 72 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Honey crunch ‘n oats
Ingredients
- Sugar minus 20 points
- Corn syrup minus 20 points
- Malt syrup minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 11.6 g / 100 g minus 5 points
- Salt 0.3 g / 100 g minus 1 points
- Energy 395 kcal / 100 g minus 2 points
- Fiber 4.7 g / 100 g plus 2 points
Bonuses
- No additives plus 3 points
100 − 72.5 = 27.5 → 28
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 395 kcal |
|---|---|
| Fat | 4.7 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 81.4 g |
| Sugars | 11.6 g |
| Added sugars | 11.6 g |
| Fiber | 4.7 g |
| Protein | 7 g |
| Salt | 0.3 g |
Serving: 43g
Ingredients
- CORN
- WHEAT
- WHOLE GRAIN OAT FLAKES
- SUGAR (high concern)
- WHOLE GRAIN WHEAT FLAKES
- GLUCOSE SYRUP (high concern)
- PALM OIL
- RICE FLOUR
- BARLEY MALT EXTRACT (high concern)
- SALT
- CINNAMON
- HONEY (high concern)
- NIACINAMIDE
- PANTOTHENIC ACID
- RIBOFLAVIN
- PYRIDOXINE HYDROCHLORIDE
- THIAMIN MONONITRATE
- FOLIC ACID
- CHOLECALCIFEROL
- CYANOCOBALAMIN
- IRON
- NATURAL FLAVORS
- CARAMELIZED SUGAR SYRUP (high concern)
Label text, as published
CORN, WHEAT, WHOLE GRAIN OAT FLAKES, SUGAR, WHOLE GRAIN WHEAT FLAKES, GLUCOSE SYRUP, PALM OIL, RICE FLOUR, BARLEY MALT EXTRACT, SALT, CINNAMON, HONEY, NIACINAMIDE, PANTOTHENIC ACID, RIBOFLAVIN, PYRIDOXINE HYDROCHLORIDE, THIAMIN MONONITRATE, FOLIC ACID, CHOLECALCIFEROL, CYANOCOBALAMIN, IRON, NATURAL FLAVORS, CARAMELIZED SUGAR SYRUP.
Allergens and diets
Contains: Wheat, Gluten
- Not vegan
- Not gluten-free
- Not palm-oil-free
Always check the package: recipes change.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
“Glycidyl fatty acid esters, expressed as glycidol”
eur-lex.europa.eu