Breakfast cereals
Kashi GO Lean Original Cereal
371 g
Score
- Ultra-processed
- Contains added sugars
- No synthetic dyes
- Contains whole grains
Why it scores 20
Kashi GO Lean Original Cereal scores 20 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Honey: An added sugar. Strong
- minus 20 points Invert sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Go Cinnamon Vanilla Keto Friendly Grain Free Cereal Kashi · 7 oz Not ultra-processed · No added sugars Score 62 out of 100 , 42 points higher -
Dark Chocolate Protein Cereal Catalina Crunch · 9 oz No added sugars · No honey Score 63 out of 100 , 43 points higher -
Bran flakes wheat cereal, bran flakes Kroger · 18 oz Not ultra-processed · No honey Score 62 out of 100 , 42 points higher -
Cinnamon Toast Protein Cereal Catalina Crunch · 225 g No added sugars · No honey Score 63 out of 100 , 43 points higher -
Bran Flakes imp Post · 453 Not ultra-processed · No honey Score 62 out of 100 , 42 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
GO Lean Original Cereal
Ingredients
- Honey minus 20 points
- Invert sugar minus 20 points
- Sugar minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 4 kinds of ultra-processing markers minus 4.5 points
Nutrition per 100 g
- Sugars 13.7 g / 100 g minus 8 points
- Salt 0.7 g / 100 g minus 3 points
- Energy 307 kcal / 100 g minus 1 points
- Fiber 22.1 g / 100 g plus 4 points
100 − 80.5 = 19.5 → 20
Can’t score above 79. Contains honey, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 307 kcal |
|---|---|
| Fat | 3 g |
| Saturated fat | 0.6 g |
| Trans fat | 0 g |
| Carbohydrates | 71 g |
| Sugars | 13.7 g |
| Added sugars | 13.1 g |
| Fiber | 22.1 g |
| Protein | 19.6 g |
| Salt | 0.7 g |
Serving: 1.25 cup (58 g)
Ingredients
- Soy protein concentrate
- degerminated yellow corn flour
- KASHI SEVEN WHOLE GRAIN HONEY PUFF cereal (hard red wheat, brown rice, honey, cane syrup, barley, triticale, oats, rye, buckwheat, sesame seeds) (high concern)
- ground degerminated corn
- wheat bran
- oat fiber
- cane sugar (high concern)
- expeller pressed soy flour
- corn bran
- KASHI SEVEN WHOLE GRAIN & SESAME flour (oats, hard red wheat, rye, brown rice, triticale, barley, buckwheat, sesame seeds)
- salt
- natural flavors
- annatto extract for color
Label text, as published
INGREDIENTS: Soy protein concentrate, degerminated yellow corn flour, KASHI SEVEN WHOLE GRAIN HONEY PUFF cereal (hard red wheat**, brown rice, honey, cane syrup, barley, triticale, oats, rye, buckwheat, sesame seeds), ground degerminated corn, wheat bran, oat fiber, cane sugar, expeller pressed soy flour, corn bran, KASHI SEVEN WHOLE GRAIN & SESAME flour (oats, hard red wheat, rye, brown rice, triticale, barley, buckwheat, sesame seeds), salt, natural flavors, annatto extract for color. **Certified Transitional
Allergens and diets
Contains: Soy, Wheat, Gluten, Sesame
- Not vegan
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
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Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org