Crackers (Appetizers)
Whole Foods Market Pita Crackers
5 oz
Score
- Ultra-processed
- High in salt
- Contains added sugars
- Contains seed oils
- Contains whole grains
Why it scores 50
Whole Foods Market Pita Crackers scores 50 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Molasses: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 5 points Salt 1.7 g / 100 g: High in salt. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better crackers
-
Sea Salt Pita Crackers Great Value · 5 oz Not ultra-processed · Less salt Score 95 out of 100 , 45 points higher -
Pita Crackers Sea Salt Savoritz · 5 oz Not ultra-processed · Less salt Score 87 out of 100 , 37 points higher -
Pita Bite Crackers Trader Joe's · 6 oz Not ultra-processed · Less salt Score 87 out of 100 , 37 points higher -
Sea Salt Pita Crackers Good & Gather · 5 oz Not ultra-processed · Less salt Score 86 out of 100 , 36 points higher -
Pita Crackers Sea Salt Sprouts · 5 oz Not ultra-processed · Less salt Score 85 out of 100 , 35 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Pita Crackers
Ingredients
- Molasses minus 20 points
- Sunflower oil minus 2.5 points
- Sunflower lecithin minus 2.5 points
- Wheat gluten minus 1.5 points
- Sodium acid pyrophosphate minus 1.5 points
- Calcium phosphate minus 1.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Salt 1.7 g / 100 g minus 5 points
- Energy 433 kcal / 100 g minus 2 points
- Fiber 6.7 g / 100 g plus 4 points
- Protein 13.3 g / 100 g plus 2 points
100 − 50 = 50
Can’t score above 79. Contains molasses, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in salt (above the front-of-pack "high" level). [11]
Nutrition per 100 g
| Energy | 433 kcal |
|---|---|
| Fat | 13.3 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 66.7 g |
| Sugars | 3.3 g |
| Fiber | 6.7 g |
| Protein | 13.3 g |
| Salt | 1.7 g |
Serving: 30g
Ingredients
- UNBLEACHED ENRICHED WHEAT FLOUR (WHEAT FLOUR, NIACIN, REDUCED IRON, THIAMINE MONONITRATE, RIBOFLAVIN, AMYLASE, FOLIC ACID)
- ANCIENT WHOLE GRAINS BLEND (ORGANIC KAMUT KHORASAN WHEAT FLAKES, SPELT FLAKES, AMARANTH, CRACKED SORGHUM) (not recognized)
- SUNFLOWER SEED OIL (SUNFLOWER SEED OIL, MIXED TOCOPHEROLS AND ROSEMARY EXTRACT [TO MAINTAIN FRESHNESS], SUNFLOWER LECITHIN [EMULSIFIER])
- WHOLE GRAIN WHEAT FLOUR
- CORNSTARCH
- FLAXSEED
- OAT FIBER
- WHEAT GLUTEN
- WHEAT BRAN
- SEA SALT
- FERMENTED RYE FLOUR
- YEAST
- DRY MOLASSES (MOLASSES, WHEAT STARCH, CANOLA OR SUNFLOWER LECITHIN [EMULSIFIER]) (high concern)
- BAKING POWDER (SODIUM ACID PYROPHOSPHATE, SODIUM BICARBONATE, CORNSTARCH, MONOCALCIUM PHOSPHATE)
Label text, as published
UNBLEACHED ENRICHED WHEAT FLOUR (WHEAT FLOUR, NIACIN, REDUCED IRON, THIAMINE MONONITRATE, RIBOFLAVIN, AMYLASE, FOLIC ACID), ANCIENT WHOLE GRAINS BLEND (ORGANIC KAMUT KHORASAN WHEAT FLAKES, SPELT FLAKES, AMARANTH, CRACKED SORGHUM), SUNFLOWER SEED OIL (SUNFLOWER SEED OIL, MIXED TOCOPHEROLS AND ROSEMARY EXTRACT [TO MAINTAIN FRESHNESS], SUNFLOWER LECITHIN [EMULSIFIER]), WHOLE GRAIN WHEAT FLOUR, CORNSTARCH, FLAXSEED, OAT FIBER, WHEAT GLUTEN, WHEAT BRAN, SEA SALT, FERMENTED RYE FLOUR, YEAST, DRY MOLASSES (MOLASSES**, WHEAT STARCH, CANOLA OR SUNFLOWER LECITHIN [EMULSIFIER]), BAKING POWDER (SODIUM ACID PYROPHOSPHATE, SODIUM BICARBONATE, CORNSTARCH, MONOCALCIUM PHOSPHATE).
Allergens and diets
Contains: Wheat, Gluten
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
More crackers (appetizers) on GoodSwap
-
Original Made with Sea Salt Triscuit · 8.5 oz High in saltContains seed oilsNo additivesContains whole grains Score 79 out of 100 Good -
Almond Flour Crackers - Fine Ground Sea Salt Simple Mills · 2 × 10 oz No additives Score 79 out of 100 Good -
Crunchmaster Multi-Grain 6-Seed Crunchy Baked Rice Crackers Crunchmaster · 794 g Ultra-processedSeed-oil freeContains whole grains Score 76 out of 100 Good -
Round Crackers Aldi Ultra-processedHigh in saltContains added sugarsContains seed oils Score 10 out of 100 Bad -
Cheez it Duoz Cheddar Jack & Swiss Cheez-It · 4.3 oz Ultra-processedHigh in saltContains seed oilsNo additives Score 66 out of 100 Good -
Pepperidge Farm Crackers Cheddar Pepperidge Farm · 6.6 oz Ultra-processedHigh in saltContains added sugarsContains seed oils Score 43 out of 100 Okay
More from Whole Foods Market
-
Organic Bran Flakes Whole Foods Market · 15 oz Score 58 out of 100 Okay -
Peanut Butter Pretzel Nuggets Whole Foods Market · 18 oz Score 41 out of 100 Okay -
365 Organic Italian Dresssing Whole Foods Market · 16 fl oz/1 PT/473 mL Score 79 out of 100 Good -
Organic Coconut Cream Whole Foods Market · 13.5 fl oz/400 mL Score 70 out of 100 Good
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
EFSA issues new advice on phosphates
“We estimated that dietary exposure to phosphates may exceed the new ADI for infants, toddlers and children with average consumption of phosphates in their diet.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org