Sliced breads
Simple Truth 21 Grains +Seeds
26 oz
Score
- Ultra-processed
- Contains added sugars
- Contains palm oil
- Seed-oil free
- Contains whole grains
Why it scores 31
Simple Truth 21 Grains +Seeds scores 31 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Molasses: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better sliced bread
-
Hearty Grains & Seeds Bread The Rustik Oven · 1 lb No added sugars · No palm oil Score 79 out of 100 , 48 points higher -
Flourless Sprouted Grain & Seed Bread Genesis 1:29 · 24 oz No palm oil · No sugar Score 69 out of 100 , 38 points higher -
Whole Wheat Six Grain & Pumkin Seed Not ultra-processed · No palm oil Score 70 out of 100 , 39 points higher -
European Grains & Seeds Bread Thin Sliced Trader Joe's · 16.75 g Not ultra-processed · No palm oil Score 68 out of 100 , 37 points higher -
10 Grain and Seed Bread Clasen's European Bakery · 1.5 lb Not ultra-processed · No palm oil Score 75 out of 100 , 44 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
21 Grains +Seeds
Ingredients
- Sugar minus 20 points
- Molasses minus 20 points
- Wheat gluten minus 2.5 points
- Soy lecithin minus 1.5 points
- Palm oil minus 1.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 7 g / 100 g minus 3 points
- Saturated fat 3.5 g / 100 g minus 3 points
- Salt 0.9 g / 100 g minus 3 points
- Energy 302 kcal / 100 g minus 1 points
- Fiber 7 g / 100 g plus 4 points
- Protein 11.6 g / 100 g plus 2 points
100 − 69 = 31
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 302 kcal |
|---|---|
| Fat | 5.8 g |
| Saturated fat | 3.5 g |
| Trans fat | 0 g |
| Carbohydrates | 51.2 g |
| Sugars | 7 g |
| Added sugars | 7 g |
| Fiber | 7 g |
| Protein | 11.6 g |
| Salt | 0.9 g |
Serving: 43g
Ingredients
- ORGANIC WHOLE WHEAT FLOUR
- WATER
- ORGANIC CANE SUGAR (high concern)
- ORGANIC VITAL WHEAT GLUTEN
- YEAST
- ORGANIC WHOLE BROWN FLAXSEED
- ORGANIC BROWN FLAXMEAL (not recognized)
- ORGANIC OATS
- ORGANIC TRITICALE (not recognized)
- ORGANIC WHITE WHEAT
- ORGANIC MOLASSES (high concern)
- ORGANIC BARLEY
- ORGANIC BROWN RICE
- ORGANIC BUCKWHEAT
- ORGANIC HULLED MILLET
- ORGANIC PUMPKIN SEEDS
- ORGANIC RYE
- ORGANIC SPELT
- ORGANIC SUNFLOWER SEEDS
- ORGANIC YELLOW CORN
- ORGANIC CULTURED WHEAT FLOUR
- SEA SALT
- ORGANIC SOY LECITHIN
- ORGANIC VINEGAR
- ORGANIC PALM OIL
- ORGANIC AMARANTH
- ORGANIC BLUE CORN
- ORGANIC POPPY SEED
- ORGANIC QUINOA
- ORGANIC WHITE SORGHUM
- ORGANIC YELLOW FLAXSEED
- ORGANIC BLACK CHIA SEED
- ORGANIC OAT FIBER
Label text, as published
ORGANIC WHOLE WHEAT FLOUR, WATER, ORGANIC CANE SUGAR, ORGANIC VITAL WHEAT GLUTEN, YEAST, ORGANIC WHOLE BROWN FLAXSEED, ORGANIC BROWN FLAXMEAL, ORGANIC OATS, ORGANIC TRITICALE, ORGANIC WHITE WHEAT, ORGANIC MOLASSES, ORGANIC BARLEY, ORGANIC BROWN RICE, ORGANIC BUCKWHEAT, ORGANIC HULLED MILLET, ORGANIC PUMPKIN SEEDS, ORGANIC RYE, ORGANIC SPELT, ORGANIC SUNFLOWER SEEDS, ORGANIC YELLOW CORN, ORGANIC CULTURED WHEAT FLOUR, SEA SALT, ORGANIC SOY LECITHIN, ORGANIC VINEGAR, ORGANIC PALM OIL, ORGANIC AMARANTH, ORGANIC BLUE CORN, ORGANIC POPPY SEED, ORGANIC QUINOA, ORGANIC WHITE SORGHUM, ORGANIC YELLOW FLAXSEED, ORGANIC BLACK CHIA SEED, ORGANIC OAT FIBER.
Allergens and diets
Contains: Soy, Wheat, Gluten
- Not gluten-free
- Not palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
Process contaminants in vegetable oils and foods
“The highest levels of GE, as well as 3-MCPD and 2-MCPD (including esters) were found in palm oils and palm fats, followed by other oils and fats.”
efsa.europa.eu
-
“Glycidyl fatty acid esters, expressed as glycidol”
eur-lex.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org