Fruits cereal bars
Nutri-Grain Kellog's Nutrigrain Power-Fuls Soft Baked Oat Bites Strawberry
5.6 oz
Score
- Ultra-processed
- Contains added sugars
- Contains emulsifiers studied for gut effects
- Contains seed oils
- No synthetic dyes
- Contains whole grains
Why it scores 6
Nutri-Grain Kellog's Nutrigrain Power-Fuls Soft Baked Oat Bites Strawberry scores 6 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Invert sugar: An added sugar. Strong
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better granola and snack bars
-
Soft and chewy oat bar Over Easy · 52 g Not ultra-processed · No gut-studied emulsifiers Score 62 out of 100 , 56 points higher -
Soft Baked Almond Flour Bars Chocolate Brownie Simple Mills · 5.99 oz/170 g Not ultra-processed · No gut-studied emulsifiers Score 49 out of 100 , 43 points higher -
Soft Baked Almond Flour Bars Peanut Butter Chocolate Chip Simple Mills · 5.99 oz/170 g Not ultra-processed · No added sugars Score 71 out of 100 , 65 points higher -
Strawberry Peanut Butter Protein Energy Bites RXBAR · 1.7 oz No gut-studied emulsifiers · No seed oils Score 44 out of 100 , 38 points higher -
Super foods gluten free oat bar No added sugars · No gut-studied emulsifiers Score 54 out of 100 , 48 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Kellog's Nutrigrain Power-Fuls Soft Baked Oat Bites Strawberry
Ingredients
- Invert sugar minus 20 points
- Sugar minus 20 points
- Brown sugar minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 6 kinds of ultra-processing markers minus 7.5 points
Nutrition per 100 g
- Sugars 22.5 g / 100 g minus 11 points
- Saturated fat 2.5 g / 100 g minus 3 points
- Salt 0.8 g / 100 g minus 3 points
- Energy 400 kcal / 100 g minus 2 points
100 − 94.5 = 5.5 → 6
Can’t score above 79. Contains invert sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 400 kcal |
|---|---|
| Fat | 15 g |
| Saturated fat | 2.5 g |
| Trans fat | 0 g |
| Carbohydrates | 55 g |
| Sugars | 22.5 g |
| Added sugars | 17.5 g |
| Fiber | 2.5 g |
| Protein | 15 g |
| Salt | 0.8 g |
Serving: 1 pouch (40 g)
Ingredients
- Whole grain oats
- enriched flour (wheat flour, niacin, reduced iron, vitamin B₁ [thiamin mononitrate], vitamin B2 [riboflavin], folic acid)
- soybean oil
- invert sugar (high concern)
- water
- sugar (high concern)
- eggs
- strawberry flavored apples (apples, vegetable juice for color, natural flavor, citric acid)
- brown sugar (high concern)
- barley and rice protein
- whey protein isolate
- milk protein isolate
- vegetable glycerin
- molasses (high concern)
- soy lecithin
- egg whites
- natural flavors
- mono - and diglycerides
- salt
- monocalcium phosphate
- baking soda
Label text, as published
Whole grain oats, enriched flour (wheat flour, niacin, reduced iron, vitamin B₁ [thiamin mononitrate], vitamin B2 [riboflavin], folic acid), soybean oil, invert sugar, water, sugar, eggs, strawberry flavored apples (apples, vegetable juice for color, natural flavor, citric acid), brown sugar, barley and rice protein, whey protein isolate, milk protein isolate, vegetable glycerin, molasses, soy lecithin, egg whites, natural flavors, mono - and diglycerides, salt, monocalcium phosphate, baking soda
Allergens and diets
Contains: Milk, Soy, Wheat, Gluten, Egg
- Not vegan
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Packaging
Composite material, Recycled paper
Context only: no points in v1.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
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Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
Dietary emulsifiers impact the mouse gut microbiota promoting colitis and metabolic syndrome
“carboxymethylcellulose and polysorbate-80, induced low-grade inflammation and obesity/metabolic syndrome in wild-type hosts and promoted robust colitis in mice predisposed to this disorder.”
doi.org
-
“Relative to control subjects, CMC consumption modestly increased postprandial abdominal discomfort and perturbed gut microbiota composition in a way that reduced its diversity.”
doi.org
-
“This study found positive associations between risk of CVD and intake of five individual and two groups of food additive emulsifiers widely used in industrial foods.”
doi.org
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org