Breakfast cereals
Cascadian Farm Hearty Morning Fiber Cereal
48 g
Score
- Ultra-processed
- Contains added sugars
- Contains seed oils
- Certified organic
- No additives
- Contains whole grains
Why it scores 27
Cascadian Farm Hearty Morning Fiber Cereal scores 27 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Honey: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Morning O's 365 · 13 servings Not ultra-processed · No seed oils Score 75 out of 100 , 48 points higher -
Fiber One Cereal Fiber One · 555 g No added sugars · No seed oils Score 65 out of 100 , 38 points higher -
Grape-Nuts Cereal Post · 20.5 oz (1 lb 4.5 oz) 581 g Not ultra-processed · No added sugars Score 93 out of 100 , 66 points higher -
Grapenuts Post · 29 oz Not ultra-processed · No added sugars Score 93 out of 100 , 66 points higher -
Sprouted Crunchy Cereal EZEKIEL 4:9 Almond Food For Life · (454 g) Not ultra-processed · No seed oils Score 78 out of 100 , 51 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Hearty Morning Fiber Cereal
Ingredients
- Sugar minus 20 points
- Honey minus 20 points
- Invert sugar minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 15.6 g / 100 g minus 8 points
- Salt 0.7 g / 100 g minus 3 points
- Energy 344 kcal / 100 g minus 2 points
- Fiber 17.2 g / 100 g plus 4 points
Bonuses
- Certified organic plus 5 points
100 − 73.5 = 26.5 → 27
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 344 kcal |
|---|---|
| Fat | 4.7 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 79.7 g |
| Sugars | 15.6 g |
| Added sugars | 15.6 g |
| Fiber | 17.2 g |
| Protein | 9.4 g |
| Salt | 0.7 g |
Serving: 1 serving (64 g)
Ingredients
- Whole Grain Wheat
- Whole Grain Oats
- Rice
- Cane Sugar (high concern)
- Wheat Bran
- Oat Fiber
- Sunflower Oil
- Kernza Perennial Grains (not recognized)
- Honey (high concern)
- Invert Cane Syrup (high concern)
- Sea Salt
- Molasses (high concern)
- Natural Flavor
Label text, as published
Whole Grain Wheat*, Whole Grain Oats*, Rice*, Cane Sugar*, Wheat Bran*, Oat Fiber*, Sunflower Oil*, Kernza Perennial Grains*, Honey*, Invert Cane Syrup*, Sea Salt, Molasses*, Natural Flavor*. Vitamin E (mixed tocopherols) Added to Preserve Freshness. *Organic
Allergens and diets
Contains: Wheat, Gluten
- Not vegan
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
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7 CFR 205.102 Use of the term "organic" (National Organic Program)
“Any agricultural product that is sold, labeled, or represented as “100 percent organic,” “organic,” or “made with organic (specified ingredients or food group(s))” must be: (a) Produced in accordance with the requirements specified in § 205.101 or §§ 205.202 through 205.207”
ecfr.gov
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org