Breakfast cereals
Purely Elizabeth Cinnamon Raisin Almond Superfood Cereal
34 oz
Score
- High in saturated fat
- Contains added sugars
- Seed-oil free
- Contains whole grains
Why it scores 58
Purely Elizabeth Cinnamon Raisin Almond Superfood Cereal scores 58 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Coconut sugar: An added sugar. Strong
- minus 8 points Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging
- minus 8 points Sugars 16.4 g / 100 g: High in sugar. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Classic Bircher Apple Cinnamon Almond Muesli Cereal Seven Sundays · 12 oz (340 g) Less saturated fat · No added sugars Score 97 out of 100 , 39 points higher -
Farmers Market Mix Seven Sundays · 12 oz Less saturated fat · No added sugars Score 100 out of 100 , 42 points higher -
Quinoa Flakes Ancient Harvest · 12 oz Less saturated fat · No added sugars Score 100 out of 100 , 42 points higher -
Shredded Wheat Original Post · 16.4 oz (465 g) Less saturated fat · No added sugars Score 100 out of 100 , 42 points higher -
Fortified Creamy Hot Wheat Cereal Malt O Meal · 18 oz (1 lb 2 oz) 510 g Less saturated fat · No added sugars Score 100 out of 100 , 42 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Cinnamon Raisin Almond Superfood Cereal
Ingredients
- Coconut sugar minus 20 points
Processing
- Processed (NOVA 3) minus 8 points
Nutrition per 100 g
- Sugars 16.4 g / 100 g minus 8 points
- Saturated fat 7.3 g / 100 g minus 7 points
- Salt 0.5 g / 100 g minus 1 points
- Energy 436 kcal / 100 g minus 2 points
- Fiber 7.3 g / 100 g plus 4 points
100 − 42 = 58
Can’t score above 79. Contains coconut sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in saturated fat (above the front-of-pack "high" level). [7]
Nutrition per 100 g
| Energy | 436 kcal |
|---|---|
| Fat | 14.5 g |
| Saturated fat | 7.3 g |
| Trans fat | 0 g |
| Carbohydrates | 69.1 g |
| Sugars | 16.4 g |
| Added sugars | 10.9 g |
| Fiber | 7.3 g |
| Protein | 9.1 g |
| Salt | 0.5 g |
Serving: 55g
Ingredients
- Sorghum
- organic certified gluten-free oats
- organic coconut sugar (high concern)
- almonds
- organic coconut oil
- organic raisins
- cinnamon
- sea salt
- organic puffed amaranth
- vanilla extract
- organic chia seeds
- organic plant-based vitamin D3 (VegD3)
- vitamin E (mixed tocopherols)
Label text, as published
Sorghum, organic certified gluten-free oats, organic coconut sugar, almonds, organic coconut oil, organic raisins, cinnamon, sea salt, organic puffed amaranth, vanilla extract, organic chia seeds, organic plant-based vitamin D3 (VegD3), vitamin E (mixed tocopherols). CONTAINS: Almonds.
Allergens and diets
Contains: Tree nuts, Gluten
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
More breakfast cereals on GoodSwap
-
Grape-Nuts Cereal Post · 20.5 oz (1 lb 4.5 oz) 581 g No additivesContains whole grains Score 93 out of 100 Excellent -
Lightly Sweetened Maple Berry Blend Cereal Morning Summit · 1 box, 2 lb 6 oz High in sugarHigh in saturated fatContains added sugarsNo additives Score 22 out of 100 Poor -
Catalina Crunch Cinnamon Toast Protein Cereal Catalina Crunch · 24 oz Ultra-processedContains non-nutritive sweetenersContains seed oils Score 61 out of 100 Good -
Granola Cinnamon Bun Open Nature · 12 oz High in sugarContains added sugarsContains seed oilsContains whole grains Score 36 out of 100 Poor -
Peanut Butter Crunch Kashi GO Ultra-processedContains added sugarsContains seed oilsContains whole grains Score 21 out of 100 Poor -
Frosted Toasted Cereal with Marshmallows Lucky Charms · 32 oz Dye with an EU warning labelContains synthetic dyesHigh in sugarHigh in salt Score 7 out of 100 Bad
More from Purely Elizabeth
-
Original Ancient Grain Granola Purely Elizabeth · 12 oz (340 g) Score 51 out of 100 Okay -
Organic Original Salty-sweet Granola Purely Elizabeth · 34 oz Score 51 out of 100 Okay -
Berry Crisp Ancient Grain Grabola Purely Elizabeth · .8 oz Score 31 out of 100 Poor -
Blueberry Hemp Ancient Grain Granola Purely Elizabeth · 10 oz Score 29 out of 100 Poor
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk