Wheat breads
Nature's Own 100% Whole Wheat Bread
20 oz (567 g)
Score
- Ultra-processed
- Contains added sugars
- Contains seed oils
- Contains whole grains
Why it scores 59
Nature's Own 100% Whole Wheat Bread scores 59 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Brown sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- plus 4 points Fiber 7.7 g / 100 g: A good source of fiber. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better sliced bread
-
Whole Wheat Sourdough Bread Alone · 22 oz Not ultra-processed · No added sugars Score 98 out of 100 , 39 points higher -
100% Whole Wheat Heidelberg Bread · 20 oz Not ultra-processed · No added sugars Score 93 out of 100 , 34 points higher -
Sliced Whole Grain The Essential Baking Company · 20 oz Not ultra-processed · No added sugars Score 100 out of 100 , 41 points higher -
Whole rye Bread Mestemacher Gmbh · 500 g Not ultra-processed · No added sugars Score 97 out of 100 , 38 points higher -
Sourdough Cracked Wheat Square Bread Goldminer Not ultra-processed · No added sugars Score 99 out of 100 , 40 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
100% Whole Wheat Bread
Ingredients
- Brown sugar minus 20 points
- Wheat gluten minus 2.5 points
- Canola oil minus 2.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
Nutrition per 100 g
- Salt 1.1 g / 100 g minus 3 points
- Energy 214 kcal / 100 g minus 1 points
- Fiber 7.7 g / 100 g plus 4 points
- Protein 11.5 g / 100 g plus 2 points
100 − 41 = 59
Can’t score above 79. Contains brown sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 214 kcal |
|---|---|
| Fat | 1.9 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 50 g |
| Sugars | 3.8 g |
| Added sugars | 3.8 g |
| Fiber | 7.7 g |
| Protein | 11.5 g |
| Salt | 1.1 g |
Serving: 1 slice (26 g)
Ingredients
- WHOLE WHEAT FLOWER
- WATER
- YEAST
- BROWN SUGAR (high concern)
- WHEAT GLUTEN
- 2% OR LESS: SALT
- EXPELLER PRESSED CANOLA OIL
- CULTURED WHEAT FLOUR
- VINEGAR
- FLAX SEAD MEAL
- ENZYMES
- ACEROLA CHERRY POWDER
- MAY BE TOPPED WITH WHEAT BRAN
Label text, as published
WHOLE WHEAT FLOWER, WATER, YEAST, BROWN SUGAR, WHEAT GLUTEN, 2% OR LESS: SALT, EXPELLER PRESSED CANOLA OIL, CULTURED WHEAT FLOUR, VINEGAR, FLAX SEAD MEAL, ENZYMES, ACEROLA CHERRY POWDER, *MAY BE TOPPED WITH WHEAT BRAN*
Allergens and diets
Contains: Soy, Wheat, Gluten
May contain: Sesame
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Packaging
Ldpe 4 low density polyethylene
Context only: no points in v1.
More wheat breads on GoodSwap
-
Thin-Sliced Organic Bread Sprouted Whole Grains Killer Bread · 581.0 g Ultra-processedContains added sugarsContains seed oilsCertified organic Score 40 out of 100 Okay -
Powerseed Organic Bread Dave's Killer Bread · 25 oz Ultra-processedCertified organicContains whole grains Score 87 out of 100 Excellent -
Sprouted 7 Grain Bread Simply Nature · 16 oz Ultra-processedContains added sugarsCertified organicContains whole grains Score 47 out of 100 Okay -
100% Whole Wheat Bread Sara Lee · 567 g Ultra-processedContains added sugarsContains emulsifiers studied for gut effectsContains seed oils Score 46 out of 100 Okay -
Whole Grains 100% Whole Wheat Bread Oroweat · 680 gm Ultra-processedContains added sugarsContains seed oilsContains whole grains Score 32 out of 100 Poor -
Tortilla Wraps Soft Taco La Banderita Carb Counter Ultra-processedHigh in saltContains seed oilsContains palm oil Score 63 out of 100 Good
More from Nature's Own
-
Honey Wheat Bread Nature's Own · 20 oz Score 30 out of 100 Poor -
Perfectly Crafted Multigrain Nature's Own · 22 oz Score 24 out of 100 Poor -
Thick Sliced White Bread Nature's Own · 22 oz, 1 lb 6 oz, 624 g Score 44 out of 100 Okay -
100% Whole Grain Bread Nature's Own · 20 oz/567 g Score 34 out of 100 Poor
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org