Breakfast cereals
Nature's Path Flax Plus Raisin Bran
14 oz
Score
- High in sugar
- Contains added sugars
- Certified organic
- Contains whole grains
Why it scores 40
Nature's Path Flax Plus Raisin Bran scores 40 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Malt syrup: An added sugar. Strong
- minus 11 points Sugars 26.7 g / 100 g: Very high in sugar. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Raisin Bran Greenwise · 14 oz Less sugar · No malt syrup Score 79 out of 100 , 39 points higher -
Organic Bare Multigrain Cereal With Flax Betteroats · 11.8 oz Less sugar · No added sugars Score 100 out of 100 , 60 points higher -
Sprouted Crunchy Cereal Ezekiel 4:9 Golden Flax Food For Life · (454 g) Less sugar · No sugar Score 79 out of 100 , 39 points higher -
Shredded Wheat Original Post · 16.4 oz (465 g) Less sugar · No added sugars Score 100 out of 100 , 60 points higher -
Grape-Nuts Cereal Post · 20.5 oz (1 lb 4.5 oz) 581 g Less sugar · No added sugars Score 93 out of 100 , 53 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Flax Plus Raisin Bran
Ingredients
- Sugar minus 20 points
- Malt syrup minus 20 points
Processing
- Processed (NOVA 3) minus 8 points
Nutrition per 100 g
- Sugars 26.7 g / 100 g minus 11 points
- Salt 0.9 g / 100 g minus 3 points
- Energy 350 kcal / 100 g minus 2 points
- Fiber 13.3 g / 100 g plus 4 points
100 − 60 = 40
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [6]
Nutrition per 100 g
| Energy | 350 kcal |
|---|---|
| Fat | 4.2 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 73.3 g |
| Sugars | 26.7 g |
| Added sugars | 10 g |
| Fiber | 13.3 g |
| Protein | 11.7 g |
| Salt | 0.9 g |
Serving: 1.01 /4 cup (60 g)
Ingredients
- Whole wheat meal
- raisins* (coated with sunflower oil*)
- wheat bran
- cane sugar (high concern)
- flax seeds
- oat bran
- barley malt extract (high concern)
- sea salt
- tocopherols (vitamin E)
Label text, as published
Whole wheat meal*, raisins* (coated with sunflower oil*), wheat bran*, cane sugar*, flax seeds*, oat bran*, barley malt extract*, sea salt, tocopherols (vitamin E)
Allergens and diets
Contains: Wheat, Gluten
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk