Extruded cereals
Quaker Life MULTIGRAIN CEREAL cinnamon
22.3 oz/635 g
Score
- Ultra-processed
- High in sugar
- Contains added sugars
- No synthetic dyes
- Contains whole grains
Why it scores 26
Quaker Life MULTIGRAIN CEREAL cinnamon scores 26 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Caramel color: The FDA says classes III and IV, which can contain 4-MEI, are the most commonly used food color additives by volume. Regulatory
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Organic Bare Multigrain Cereal With Flax Betteroats · 11.8 oz Not ultra-processed · Less sugar Score 100 out of 100 , 74 points higher -
Cinnamon apple cereal Cascadian Farms Organic · 12 oz Less sugar · No added sugars Score 66 out of 100 , 40 points higher -
Classic Bircher Apple Cinnamon Almond Muesli Cereal Seven Sundays · 12 oz (340 g) Not ultra-processed · Less sugar Score 97 out of 100 , 71 points higher -
Sprouted Crunchy Cereal Cinnamon Raisin Food For Life · 16 oz (454 g) Not ultra-processed · Less sugar Score 71 out of 100 , 45 points higher -
Qi'a Gluten-Free Oatmeal – Cinnamon Pumpkin Seed Nature's Path · 8 oz Less sugar · No added sugars Score 91 out of 100 , 65 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
MULTIGRAIN CEREAL cinnamon
Ingredients
- Sugar minus 20 points
- Caramel color minus 20 points
- Natural flavors minus 2.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 23.8 g / 100 g minus 11 points
- Salt 1 g / 100 g minus 3 points
- Energy 381 kcal / 100 g minus 2 points
- Fiber 7.1 g / 100 g plus 4 points
100 − 74 = 26
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3][4][5][6][7]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [11]
Nutrition per 100 g
| Energy | 381 kcal |
|---|---|
| Fat | 4.8 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 78.6 g |
| Sugars | 23.8 g |
| Added sugars | 23.8 g |
| Fiber | 7.1 g |
| Protein | 9.5 g |
| Salt | 1 g |
Serving: 1 cup (42 g)
Ingredients
- whole grain oat flour
- sugar (high concern)
- corn flour
- whole wheat flour
- calcium carbonate
- salt
- cinnamon
- baking soda
- caramel color (high concern)
- tocopherols (to preserve freshness)
- reduced iron
- niacinamide"
- natural flavor
- thiamine mononitrate
- annatto (color)
- pyridoxine hydrochloride
- riboflavin
- folic acid* *one of the b vitamins
Label text, as published
whole grain oat flour, sugar, corn flour, whole wheat flour, calcium carbonate, salt, cinnamon, baking soda, caramel color, tocopherols (to preserve freshness), reduced iron, niacinamide", natural flavor, thiamine mononitrate*, annatto (color), pyridoxine hydrochloride*, riboflavin*, folic acid* *one of the b vitamins. contains wheat ingredients.
Allergens and diets
Contains: Wheat, Gluten
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
Questions & Answers About 4-MEI
“Based on current science, the FDA has no reason to believe that there are any immediate or short-term health risks presented by 4-MEI at the levels expected in food.”
fda.gov
-
Agents Classified by the IARC Monographs, Volumes 1–142 (List of Classifications)
monographs.iarc.who.int
-
Proposition 65 List of Chemicals Known to the State to Cause Cancer or Reproductive Toxicity
“The date refers to the initial appearance of the chemical on the list.”
oehha.ca.gov
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21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives
“whose significant function in food is flavoring rather than nutritional.”
ecfr.gov
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org