GoodSwap Get notified
Rebbl Vanilla Protein Shake
Photo: Open Food Facts contributors (CC BY-SA)

Milks

Rebbl Vanilla Protein Shake

12 fl oz/355 mL

Okay out of 100 Medium confidence
  • Ultra-processed
  • Contains non-nutritive sweeteners
  • Contains added sugars
  • Certified organic
Get GoodSwap

Why it scores 54

Rebbl Vanilla Protein Shake scores 54 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:

  1. Coconut sugar: An added sugar. Strong
  2. Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
  3. Certified organic: Carries a certified-organic label. Info

Every line of the math is on The Receipt below, with its evidence tier and sources.

Better protein shakes

The same kind of product, at least 10 points higher, sold in the US. Never paid placements.

The Receipt

Vanilla Protein Shake

START100

Ingredients

  • Coconut sugar
    Strong An added sugar. [1][2][3]
  • Pea protein
    Info An ingredient typical of ultra-processed foods (NOVA group 4). [4]
  • Inulin (chicory root fiber)
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [4]
  • Stevia (steviol glycosides)
    Emerging WHO (2023) recommends against using non-sugar sweeteners to control body weight (conditional recommendation); US dietary guidelines advise limiting them. [5][2]
  • Gellan gum
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [4]
subtotal−28

Processing

  • Ultra-processed (NOVA 4)
    Strong Classified NOVA 4: made with industrial ingredients and additives. [4]
  • 4 kinds of ultra-processing markers
    Emerging Industrial additive classes found: bulking agent, industrial protein, non-nutritive sweetener and thickener, stabilizer or gelling agent. [4]
subtotal−22.5

Nutrition per 100 g

  • Saturated fat 2 g / 100 g
    Strong Contains some saturated fat. Counted at half for this whole-food category. [6]
subtotal−0.5

Bonuses

  • Certified organic
    Info Carries a certified-organic label. [7][8]
subtotal+5
TOTAL 54Okay

100 − 46 = 54

Can’t score above 79. Contains coconut sugar, an ingredient of high concern. [1][2][3]

GTIN 00858148003151 · 2026-09-30

score v1.3.0 · kb 2026.10.11

Medium confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy56 kcal
Fat2.3 g
Saturated fat2 g
Carbohydrates4.2 g
Sugars2.5 g
Added sugars2.3 g
Fiber1.4 g
Protein4.5 g
Salt0.2 g

Serving: 1 bottle (355 ml)

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

ORGANIC COCONUT-MILK (WATER, ORGANIC COCONUT CREME), ORGANIC PEA PROTEIN, ORGANIC COCONUT SUGAR, ORGANIC INULIN (PREBIOTIC FIBER), ORGANIC CINNAMON, ORGANIC VANILLA EXTRACT, ORGANIC CARDAMOM, KSM-66 ORGANIC ASHWAGANDHA EXTRACT (10:1), ORGANIC MACA EXTRACT, PINK SALT, ORGANIC REISHI EXTRACT (70% BETA-GLUCAN), ORGANIC STEVIA EXTRACT, GELLAN GUM, ORGANIC BLACK PEPPER.

Allergens and diets

Contains: Tree nuts

  • Palm-oil-free

Always check the package: recipes change.

Healthiest milks in the US

More from Rebbl

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  5. WHO advises not to use non-sugar sweeteners for weight control in newly released guideline

    World Health Organization · May 15, 2023 · Agency assessment

    “The recommendation is based on the findings of a systematic review of the available evidence which suggests that use of NSS does not confer any long-term benefit in reducing body fat in adults or children.”

    who.int

  6. Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

    World Health Organization · Jul 17, 2023 · Agency assessment

    “WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

    who.int

  7. Regulation (EU) 2018/848 of 30 May 2018 on organic production and labelling of organic products

    European Union (Official Journal) · May 30, 2018 · Law

    eur-lex.europa.eu

  8. 7 CFR 205.102 Use of the term "organic" (National Organic Program)

    Electronic Code of Federal Regulations (eCFR), U.S. Office of the Federal Register · Feb 17, 2010 · Law

    “Any agricultural product that is sold, labeled, or represented as “100 percent organic,” “organic,” or “made with organic (specified ingredients or food group(s))” must be: (a) Produced in accordance with the requirements specified in § 205.101 or §§ 205.202 through 205.207”

    ecfr.gov

  9. Ultra-processed food exposure and adverse health outcomes: umbrella review of epidemiological meta-analyses

    BMJ · Feb 28, 2024 · Peer-reviewed

    “Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”

    doi.org

  10. Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake

    Cell Metabolism · July 2019 · Peer-reviewed

    doi.org