Bars
GoMacro Organic Macrobar Mocha Chocolate Chip
12 × 2.3 oz
Score
- Ultra-processed
- Contains added sugars
- Contains caffeine
- Certified organic
- No additives
- Seed-oil free
- Contains whole grains
Why it scores 23
GoMacro Organic Macrobar Mocha Chocolate Chip scores 23 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Corn syrup: An added sugar. Strong
- minus 20 points Coconut sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
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Chocolate Mint Chip IQ Bar No added sugars · No caffeine Score 67 out of 100 , 44 points higher -
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Chocolate Sea Salt RXBAR · 1.83 oz No added sugars · No caffeine Score 63 out of 100 , 40 points higher -
Multi-Pack - Dark Chocolate Sea Salt, Lemon Coconut, Peanut Butter Chocolate Simply Protein No added sugars · No caffeine Score 63 out of 100 , 40 points higher -
Peanut Butter Chip IQ Bar No added sugars · No caffeine Score 67 out of 100 , 44 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Organic Macrobar Mocha Chocolate Chip
Ingredients
- Corn syrup minus 20 points
- Coconut sugar minus 20 points
- Chocolate (sweetened, ingredient) minus 7.5 points
- Protein blend (unspecified) minus 1.5 points
- Pea protein minus 1 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 3 kinds of ultra-processing markers minus 3 points
Nutrition per 100 g
- Sugars 18.5 g / 100 g minus 11 points
- Saturated fat 2.3 g / 100 g minus 3 points
- Energy 415 kcal / 100 g minus 2 points
- Fiber 4.6 g / 100 g plus 2 points
Bonuses
- Certified organic plus 5 points
- No additives plus 3 points
100 − 77 = 23
Can’t score above 79. Contains corn syrup, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 415 kcal |
|---|---|
| Fat | 13.9 g |
| Saturated fat | 2.3 g |
| Trans fat | 0 g |
| Carbohydrates | 56.9 g |
| Sugars | 18.5 g |
| Added sugars | 18.5 g |
| Fiber | 4.6 g |
| Protein | 15.4 g |
| Salt | 0 g |
Serving: 1 Bar (65 g)
Ingredients
- ORGANIC BROWN RICE SYRUP (high concern)
- ORGANIC ALMOND BUTTER
- ORGANIC PROTEIN BLEND (ORGANIC SPROUTED BROWN RICE PROTEIN, ORGANIC PEA PROTEIN)
- ORGANIC PUFFED BROWN RICE
- ORGANIC SUNFLOWER SEED BUTTER
- ORGANIC CHOCOLATE CHIPS (ORGANIC COCONUT SUGAR, ORGANIC COCOA, ORGANIC COCOA BUTTER) (moderate concern)
- ORGANIC COCOA POWDER
- ORGANIC COFFEE
- ORGANIC COCONUT SUGAR (high concern)
- ORGANIC NATURAL FLAVOR
Label text, as published
ORGANIC BROWN RICE SYRUP, ORGANIC ALMOND BUTTER, ORGANIC PROTEIN BLEND (ORGANIC SPROUTED BROWN RICE PROTEIN, ORGANIC PEA PROTEIN), ORGANIC PUFFED BROWN RICE, ORGANIC SUNFLOWER SEED BUTTER, ORGANIC CHOCOLATE CHIPS (ORGANIC COCONUT SUGAR, ORGANIC COCOA, ORGANIC COCOA BUTTER), ORGANIC COCOA POWDER, ORGANIC COFFEE, ORGANIC COCONUT SUGAR, ORGANIC NATURAL FLAVOR.
Allergens and diets
Contains: Tree nuts
May contain: Peanuts
- Vegan
- Vegetarian
- Palm-oil-free
Always check the package: recipes change.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
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7 CFR 205.102 Use of the term "organic" (National Organic Program)
“Any agricultural product that is sold, labeled, or represented as “100 percent organic,” “organic,” or “made with organic (specified ingredients or food group(s))” must be: (a) Produced in accordance with the requirements specified in § 205.101 or §§ 205.202 through 205.207”
ecfr.gov
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
Spilling the Beans: How Much Caffeine is Too Much?
“For most adults, the FDA has cited 400 milligrams* a day — that's about two to three 12-fluid-ounce cups of coffee — as an amount not generally associated with negative effects.”
fda.gov
-
Regulation (EU) No 1169/2011, Annex III point 4.1 (beverages with high caffeine content)
“‘High caffeine content. Not recommended for children or pregnant or breast-feeding women’”
eur-lex.europa.eu