Bars
GoMacro Organic Kids MacroBars Cinnamon Roll
6.3 oz/175 g
Score
- Ultra-processed
- Contains added sugars
- Certified organic
- No additives
- Seed-oil free
- Contains whole grains
Why it scores 13
GoMacro Organic Kids MacroBars Cinnamon Roll scores 13 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Corn syrup: An added sugar. Strong
- minus 20 points Coconut sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better protein bars
-
QuestBar Protein Bar Cinnamon Roll Quest Nutrition · 60 g No added sugars · No corn syrup Score 61 out of 100 , 48 points higher -
Organic MacroBar Mini Peanut Butter Chocolate Chip GoMacro · 7.2 oz/200 g Not ultra-processed · No sugar Score 44 out of 100 , 31 points higher -
Organic plant-based performance protein bar Garden of Life · 74 gramos No added sugars · No corn syrup Score 71 out of 100 , 58 points higher -
think! HIGH PROTEIN PROTEIN BAR Think! · 60gr No added sugars · No corn syrup Score 57 out of 100 , 44 points higher -
Protein Bar RXBAR · 1.83 oz/52 g No added sugars · No corn syrup Score 65 out of 100 , 52 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Organic Kids MacroBars Cinnamon Roll
Ingredients
- Corn syrup minus 20 points
- Coconut sugar minus 20 points
- Sugar minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 3 kinds of ultra-processing markers minus 3 points
Nutrition per 100 g
- Sugars 20 g / 100 g minus 11 points
- Saturated fat 4 g / 100 g minus 3 points
- Energy 440 kcal / 100 g minus 2 points
100 − 87 = 13
Can’t score above 79. Contains corn syrup, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in fat (above the front-of-pack "high" level). [6]
Nutrition per 100 g
| Energy | 440 kcal |
|---|---|
| Fat | 18 g |
| Saturated fat | 4 g |
| Trans fat | 0 g |
| Carbohydrates | 56 g |
| Sugars | 20 g |
| Added sugars | 16 g |
| Fiber | 0 g |
| Protein | 16 g |
| Salt | 0.3 g |
Serving: 1 bar (25 g)
Ingredients
- ORGANIC BROWN RICE SYRUP (high concern)
- ORGANIC CASHEW BUTTER
- ORGANIC PROTEIN BLEND (ORGANIC SPROUTED BROWN RICE PROTEIN, ORGANIC PEA PROTEIN)
- ORGANIC PUFFED BROWN RICE
- ORGANIC CASHEW FLOUR
- ORGANIC COCONUT SUGAR (high concern)
- ORGANIC WHITE DRIZZLE (ORGANIC CANE SUGAR, ORGANIC COCOA BUTTER, ORGANIC CASSAVA FLOUR, SEA SALT) (not recognized)
- ORGANIC COCONUT MILK POWDER
- ORGANIC NATURAL FLAVORS
- ORGANIC COCONUT OIL
- ORGANIC CINNAMON
- SEA SALT
Label text, as published
ORGANIC BROWN RICE SYRUP, ORGANIC CASHEW BUTTER, ORGANIC PROTEIN BLEND (ORGANIC SPROUTED BROWN RICE PROTEIN, ORGANIC PEA PROTEIN), ORGANIC PUFFED BROWN RICE, ORGANIC CASHEW FLOUR, ORGANIC COCONUT SUGAR, ORGANIC WHITE DRIZZLE (ORGANIC CANE SUGAR, ORGANIC COCOA BUTTER, ORGANIC CASSAVA FLOUR, SEA SALT), ORGANIC COCONUT MILK POWDER, ORGANIC NATURAL FLAVORS, ORGANIC COCONUT OIL, ORGANIC CINNAMON, SEA SALT.
Allergens and diets
Contains: Milk, Tree nuts
- Vegan
- Vegetarian
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org