Breakfast cereals
Prana Organic Overnight Oat & Chia berry fairy
Score
- Ultra-processed
- High in sugar
- Contains added sugars
- Certified organic
- Contains whole grains
Why it scores 50
Prana Organic Overnight Oat & Chia berry fairy scores 50 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 11 points Sugars 24 g / 100 g: Very high in sugar. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Farmers Market Mix Seven Sundays · 12 oz Not ultra-processed · Less sugar Score 100 out of 100 , 50 points higher -
Classic Bircher Apple Cinnamon Almond Muesli Cereal Seven Sundays · 12 oz (340 g) Not ultra-processed · Less sugar Score 97 out of 100 , 47 points higher -
Quinoa Flakes Ancient Harvest · 12 oz Not ultra-processed · Less sugar Score 100 out of 100 , 50 points higher -
Bite-Sized Wheat Squares 365 Whole Foods Market · 14 oz Not ultra-processed · Less sugar Score 96 out of 100 , 46 points higher -
Shredded Wheat Original Post · 16.4 oz (465 g) Not ultra-processed · Less sugar Score 100 out of 100 , 50 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Overnight Oat & Chia berry fairy
Ingredients
- Sugar minus 20 points
- Maltodextrin minus 2.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
Nutrition per 100 g
- Sugars 24 g / 100 g minus 11 points
- Saturated fat 2 g / 100 g minus 1 points
- Energy 400 kcal / 100 g minus 2 points
- Fiber 12 g / 100 g plus 4 points
100 − 50.5 = 49.5 → 50
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [6]
Nutrition per 100 g
| Energy | 400 kcal |
|---|---|
| Fat | 9 g |
| Saturated fat | 2 g |
| Trans fat | 0 g |
| Carbohydrates | 72 g |
| Sugars | 24 g |
| Added sugars | 22 g |
| Fiber | 12 g |
| Protein | 10 g |
| Salt | 0 g |
Serving: 0.063 bag (50 g)
Ingredients
- Rolled oats
- Cane sugar*FT (high concern)
- Chia seeds
- Freeze-dried berries (cranberry, raspberry powder, blackberry, blueberry, raspberry pieces)
- Oat flour
- Coconut milk powder (coconut milk, tapioca maltodextrin)
- Citric acid
- Black carrot juice powder (for colour)
Label text, as published
Rolled oats*, Cane sugar*FT, Chia seeds*, Freeze-dried berries (cranberry* and/or raspberry powder*, blackberry* and/or blueberry*and/or raspberry pieces*), Oat flour*, Coconut milk powder* (coconut milk*, tapioca maltodextrin*), Citric acid, Black carrot juice powder (for colour), May contain: Almonds, Brazil nuts, Cashews, Hazelnuts, Pecans, Pistachios, Walnuts, Sesame
Allergens and diets
Contains: Tree nuts, Gluten
May contain: Sesame
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org