Muesli
Alpen Muesli Cereal Original
14 oz
Score
- Contains added sugars
- No additives
- Contains whole grains
Why it scores 69
Alpen Muesli Cereal Original scores 69 out of 100 (Good) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Brown sugar: An added sugar. Strong
- minus 8 points Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging
- minus 8 points Sugars 15 g / 100 g: High in sugar. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Classic Bircher Apple Cinnamon Almond Muesli Cereal Seven Sundays · 12 oz (340 g) No added sugars · No brown sugar Score 97 out of 100 , 28 points higher -
Shredded Wheat Original Post · 16.4 oz (465 g) No added sugars · No brown sugar Score 100 out of 100 , 31 points higher -
Big Biscuit Shredded Wheat Post · 15 oz No added sugars · No brown sugar Score 100 out of 100 , 31 points higher -
Bite Size Shredded Wheat Great Value · 8 servings Net wt 16.4 oz No added sugars · No brown sugar Score 100 out of 100 , 31 points higher -
Organic Bare Multigrain Cereal With Flax Betteroats · 11.8 oz No added sugars · No brown sugar Score 100 out of 100 , 31 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Muesli Cereal Original
Ingredients
- Brown sugar minus 20 points
Processing
- Processed (NOVA 3) minus 8 points
Nutrition per 100 g
- Sugars 15 g / 100 g minus 8 points
- Energy 350 kcal / 100 g minus 2 points
- Fiber 10 g / 100 g plus 4 points
Bonuses
- No additives plus 3 points
100 − 31 = 69
Can’t score above 79. Contains brown sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 350 kcal |
|---|---|
| Fat | 5 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 73.3 g |
| Sugars | 15 g |
| Added sugars | 4.5 g |
| Fiber | 10 g |
| Protein | 11.7 g |
| Salt | 0.1 g |
Serving: 0.666 cup (66 g)
Ingredients
- Whole grain oats
- whole grain wheat
- raisins (coated with expeller pressed sunflower oil)
- brown cane sugar (high concern)
- almonds
- hazelnuts
Label text, as published
Whole grain oats, whole grain wheat, raisins (coated with expeller pressed sunflower oil), brown cane sugar, almonds, hazelnuts.
Allergens and diets
Contains: Tree nuts, Wheat, Gluten
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu