Cereals and their products
Millville Honey Grahams Cereal
340 g
Score
- Ultra-processed
- High in sugar
- High in salt
- Contains added sugars
- Contains seed oils
- Contains whole grains
Why it scores 10
Millville Honey Grahams Cereal scores 10 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Molasses: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Honey Graham Flavored Protein Cereal Catalina Crunch · 36 g Less sugar · Less salt Score 57 out of 100 , 47 points higher -
Simply Honey Cereal Snackies Seven Sundays · 1 oz Not ultra-processed · Less sugar Score 59 out of 100 , 49 points higher -
Honey Nut with Almonds Catalina Crunch · 8 oz Less sugar · Less salt Score 53 out of 100 , 43 points higher -
Honey Toasted Organic Oat Cereal Kashi · 340 g Not ultra-processed · Less sugar Score 48 out of 100 , 38 points higher -
Nestle nestum cereal wheat and honey Nestlé Less salt · No seed oils Score 41 out of 100 , 31 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Honey Grahams Cereal
Ingredients
- Sugar minus 20 points
- Molasses minus 20 points
- Fructose minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 33.3 g / 100 g minus 14 points
- Salt 2.1 g / 100 g minus 7 points
- Energy 405 kcal / 100 g minus 2 points
- Fiber 4.8 g / 100 g plus 2 points
100 − 90.5 = 9.5 → 10
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars and salt (above the front-of-pack "high" level). [6]
Nutrition per 100 g
| Energy | 405 kcal |
|---|---|
| Fat | 10.7 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 76.2 g |
| Sugars | 33.3 g |
| Added sugars | 33.3 g |
| Fiber | 4.8 g |
| Protein | 4.8 g |
| Salt | 2.1 g |
Serving: 1 cup (42 g)
Ingredients
- whole grain wheat
- sugar (high concern)
- corn meal
- canola oil
- molasses (high concern)
- fructose (high concern)
- salt
- honey (high concern)
- baking soda
- calcium carbonate
- soy lecithin
- dextrose (high concern)
- trisodium phosphate
- rosemary extract (antioxidant)
- vitamins and minerals: ferric orthophosphate (source of iron)
Label text, as published
whole grain wheat, sugar, corn meal, canola oil, molasses, fructose, salt, honey, baking soda, calcium carbonate, soy lecithin, dextrose, trisodium phosphate, rosemary extract (antioxidant), vitamins and minerals: ferric orthophosphate (source of iron)
Allergens and diets
Contains: Soy, Wheat, Gluten
- Not vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org