Chips
Quest Protein Chips Ranch Flavored
1.1 oz/32 g
Score
- Ultra-processed
- High in salt
- Contains non-nutritive sweeteners
- Contains added sugars
- Contains seed oils
- No synthetic dyes
Why it scores 38
Quest Protein Chips Ranch Flavored scores 38 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 8 points 7 kinds of ultra-processing markers: Industrial additive classes found: bulking agent, color (added), emulsifier, flavor enhancer, flavoring, industrial protein and non-nutritive sweetener. Emerging
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better popped chips and rice crisps
-
Tortilla Protein Chips Sea Salt Simply Protein Not ultra-processed · No non-nutritive sweeteners Score 79 out of 100 , 41 points higher -
Tortilla Protein Chips Simply Protein · 15 oz Not ultra-processed · Less salt Score 86 out of 100 , 48 points higher -
Sea Salt & Vinegar Flavor Protein Chips Wilde · 4 oz No non-nutritive sweeteners · No added sugars Score 68 out of 100 , 30 points higher -
popchips SEA SALT Popchips · 8 oz Not ultra-processed · No non-nutritive sweeteners Score 78 out of 100 , 40 points higher -
Sea Salt PopCorners · 1 oz (28.3 g) Not ultra-processed · No non-nutritive sweeteners Score 79 out of 100 , 41 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Protein Chips Ranch Flavored
Ingredients
- Sugar minus 20 points
- Protein blend (unspecified) minus 2.5 points
- Milk protein concentrate / isolate minus 2.5 points
- Whey protein concentrate / isolate minus 1.5 points
- Sunflower oil minus 1.5 points
- Caseinate minus 1.5 points
- Natural flavors minus 0.5 points
- Soluble corn fiber (resistant dextrin) minus 0.5 points
- Sunflower lecithin minus 0.5 points
- Yeast extract minus 0.5 points
- Stevia (steviol glycosides) minus 0.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 7 kinds of ultra-processing markers minus 8 points
Nutrition per 100 g
- Saturated fat 1.6 g / 100 g minus 1 points
- Salt 2.3 g / 100 g minus 7 points
- Energy 438 kcal / 100 g minus 2 points
- Fiber 3.1 g / 100 g plus 2 points
- Protein 59.4 g / 100 g plus 4 points
100 − 62 = 38
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in salt (above the front-of-pack "high" level). [13]
Nutrition per 100 g
| Energy | 438 kcal |
|---|---|
| Fat | 14.1 g |
| Saturated fat | 1.6 g |
| Trans fat | 0 g |
| Carbohydrates | 15.6 g |
| Sugars | 3.1 g |
| Added sugars | 0 g |
| Fiber | 3.1 g |
| Protein | 59.4 g |
| Salt | 2.3 g |
Serving: 32 g
Ingredients
- PROTEIN BLEND (MILK PROTEIN ISOLATE, WHEY PROTEIN ISOLATE)
- HIGH OLEIC SUNFLOWER OIL
- CALCIUM CASEINATE
- CORN STARCH
- NATURAL FLAVORS
- BUTTERMILK POWDER
- PSYLLIUM HUSK
- NONFAT DRY MILK
- CHEDDAR CHEESE POWDER (CULTURED MILK, SALT, ENZYMES)
- TOMATO POWDER
- ONION POWDER
- GARLIC POWDER
- SPICE
- SALT
- SOLUBLE CORN FIBER
- WHEY POWDER
- CHIA SEED
- TURMERIC OLEORESIN (COLOR)
- MALIC ACID
- SUGAR (high concern)
- SUNFLOWER LECITHIN
- CALCIUM CARBONATE
- YEAST EXTRACT
- STEVIA SWEETENER
Label text, as published
PROTEIN BLEND (MILK PROTEIN ISOLATE, WHEY PROTEIN ISOLATE), HIGH OLEIC SUNFLOWER OIL, CALCIUM CASEINATE, CORN STARCH, NATURAL FLAVORS, BUTTERMILK POWDER, PSYLLIUM HUSK, NONFAT DRY MILK. CONTAINS LESS THAN 2% OF THE FOLLOWING: CHEDDAR CHEESE POWDER (CULTURED MILK, SALT, ENZYMES), TOMATO POWDER, ONION POWDER, GARLIC POWDER, SPICE, SALT, SOLUBLE CORN FIBER, WHEY POWDER, CHIA SEED, TURMERIC OLEORESIN (COLOR), MALIC ACID, SUGAR**, SUNFLOWER LECITHIN, CALCIUM CARBONATE, YEAST EXTRACT, STEVIA SWEETENER.
Allergens and diets
Contains: Milk
- Not vegan
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives
“whose significant function in food is flavoring rather than nutritional.”
ecfr.gov
-
WHO advises not to use non-sugar sweeteners for weight control in newly released guideline
“The recommendation is based on the findings of a systematic review of the available evidence which suggests that use of NSS does not confer any long-term benefit in reducing body fat in adults or children.”
who.int
-
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org