Bars
Luna Blueberry bliss nutrition bar
1.69 oz/48 g
Score
- Ultra-processed
- High in sugar
- High in saturated fat
- Contains added sugars
- Contains seed oils
- Contains palm oil
- Contains whole grains
Why it scores 9
Luna Blueberry bliss nutrition bar scores 9 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Corn syrup: An added sugar. Strong
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better granola and snack bars
-
Blueberry Muffin Larabar · 1.6 oz Not ultra-processed · Less saturated fat Score 77 out of 100 , 68 points higher -
Blueberry Muffin Bars Larabar · 8 bars 12.8 oz(362 g) Not ultra-processed · Less saturated fat Score 79 out of 100 , 70 points higher -
Smart Bars Sweet Potato Blueberry Banana Cerebelly · 4.2 oz/120 g Less saturated fat · No added sugars Score 71 out of 100 , 62 points higher -
Date and Nut Bars Blueberry Muffin Good & Gather · 8 oz/225 g Not ultra-processed · Less saturated fat Score 79 out of 100 , 70 points higher -
Bearded Bros Blueberry Vanilla Bearded Bros · 42 g Not ultra-processed · Less saturated fat Score 77 out of 100 , 68 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Blueberry bliss nutrition bar
Ingredients
- Corn syrup minus 20 points
- Sugar minus 20 points
- Fruit juice concentrate (sweetener) minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 5 kinds of ultra-processing markers minus 6 points
Nutrition per 100 g
- Sugars 22.9 g / 100 g minus 11 points
- Saturated fat 5.2 g / 100 g minus 5 points
- Salt 0.5 g / 100 g minus 1 points
- Energy 396 kcal / 100 g minus 2 points
- Fiber 4.2 g / 100 g plus 2 points
100 − 91 = 9
Can’t score above 79. Contains corn syrup, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in saturated fat and sugars (above the front-of-pack "high" level). [7]
Nutrition per 100 g
| Energy | 396 kcal |
|---|---|
| Fat | 12.5 g |
| Saturated fat | 5.2 g |
| Trans fat | 0 g |
| Carbohydrates | 60.4 g |
| Sugars | 22.9 g |
| Added sugars | 18.8 g |
| Fiber | 4.2 g |
| Protein | 14.6 g |
| Salt | 0.5 g |
Serving: 1 serving (48 g)
Ingredients
- GRAIN AND PROTEIN BLEND (SOY PROTEIN ISOLATE, ORGANIC ROLLED OATS, ORGANIC RICE FLOUR, ORGANIC ROASTED SOYBEANS, ORGANIC SOY FLOUR)
- ORGANIC & RICE SYRUP (high concern)
- ORGANIC CANE SUGAR (high concern)
- ORGANIC APPLE PUREE CONCENTRATE
- ORGANIC HIGH OLEIC SUNFLOWER OIL
- ORGANIC APPLE JUICE CONCENTRATE (high concern)
- CHICORY ROOT FIBER EGE GLYCERIN
- ORGANIC PALM KERNEL SOLIDS
- PALM KERNEL OIL
- DRIED BLUEBERRIES
- ORGANIC BLUEBERRY PUREE
- ORGANIC PALM OIL
- APPLE JUICE CONCENTRATE (high concern)
- ORGANY TEST CITRIC ACID
- NATURAL FLAVOR
- SALT
- ORGANIC SOY LECITHIN
- ORGANIC ELDERBERRY JUICE CONCENTRATE (FOR COLOR)
- ORGANIC SUNFLOWER LECITHIN
Label text, as published
GRAIN AND PROTEIN BLEND (SOY PROTEIN ISOLATE, ORGANIC ROLLED OATS, ORGANIC RICE FLOUR, ORGANIC ROASTED SOYBEANS, ORGANIC SOY FLOUR), ORGANIC & RICE SYRUP, ORGANIC CANE SUGAR, ORGANIC APPLE PUREE CONCENTRATE, ORGANIC HIGH OLEIC SUNFLOWER OIL, ORGANIC APPLE JUICE CONCENTRATE, CHICORY ROOT FIBER EGE GLYCERIN, ORGANIC PALM KERNEL SOLIDS, PALM KERNEL OIL, DRIED BLUEBERRIES, ORGANIC BLUEBERRY PUREE, ORGANIC PALM OIL, APPLE JUICE CONCENTRATE, ORGANY TEST CITRIC ACID, NATURAL FLAVOR, SALT, ORGANIC SOY LECITHIN, ORGANIC ELDERBERRY JUICE CONCENTRATE (FOR COLOR), ORGANIC SUNFLOWER LECITHIN. CONTAINS: SOY. MAY CONTAIN: MILK, PEANUT, SESAME, TREE NUTS.
Allergens and diets
Contains: Soy, Gluten
May contain: Milk, Peanuts, Tree nuts, Sesame
- Not gluten-free
- Not palm-oil-free
Always check the package: recipes change.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
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Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
“Glycidyl fatty acid esters, expressed as glycidol”
eur-lex.europa.eu