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Lance Gluten free Baked Original Crackers
Photo: Open Food Facts contributors (CC BY-SA)

Crackers (Appetizers)

Lance Gluten free Baked Original Crackers

5 oz

Bad out of 100 High confidence
  • Ultra-processed
  • High in salt
  • High in saturated fat
  • Contains added sugars
  • Contains palm oil
  • Seed-oil free
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Why it scores 13

Lance Gluten free Baked Original Crackers scores 13 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:

  1. Sugar: An added sugar. Strong
  2. Corn syrup: An added sugar. Strong
  3. Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong

Every line of the math is on The Receipt below, with its evidence tier and sources.

Better sandwich crackers

The same kind of product, at least 10 points higher, sold in the US. Never paid placements.

The Receipt

Gluten free Baked Original Crackers

START100

Ingredients

  • Sugar
    Strong An added sugar. [1][2][3]
  • Corn syrup
    Strong An added sugar. [1][2][3]
  • Palm oil
    Strong About half saturated fat; WHO recommends keeping saturated fat to 10% of energy or less. [4][5][6]
  • Xanthan gum
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [7]
  • Calcium phosphate
    Strong EFSA (2019) set a group ADI for phosphates of 40 mg/kg body weight (as phosphorus) and noted that infants, toddlers and children may exceed it. [8]
  • Soy lecithin
    Info An additive class typical of ultra-processed foods (NOVA group 4). [7]
  • Locust bean gum
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [7]
subtotal−47.5

Processing

  • Ultra-processed (NOVA 4)
    Strong Classified NOVA 4: made with industrial ingredients and additives. [7]
  • 3 kinds of ultra-processing markers
    Emerging Industrial additive classes found: emulsifier, industrial sugar or starch hydrolysate and thickener, stabilizer or gelling agent. [7]
subtotal−21

Nutrition per 100 g

  • Sugars 7.1 g / 100 g
    Strong Contains some sugar. [1]
  • Saturated fat 8.9 g / 100 g
    Strong Very high in saturated fat. [4]
  • Salt 2.1 g / 100 g
    Strong Very high in salt. [9]
  • Energy 464 kcal / 100 g
    Info Energy-dense for its weight. [2]
subtotal−19
TOTAL 13Bad

100 − 87.5 = 12.5 → 13

Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]

Can’t score above 79. High in fat, saturated fat and salt (above the front-of-pack "high" level). [10]

GTIN 00076410905648 · 2026-03-13

score v1.3.0 · kb 2026.10.11

High confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy464 kcal
Fat21.4 g
Saturated fat8.9 g
Trans fat0 g
Carbohydrates67.9 g
Sugars7.1 g
Added sugars7.1 g
Fiber0 g
Protein3.6 g
Salt2.1 g

Serving: 1 serving (28 g)

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

INGREDIENTS: RICE FLOUR, RICE STARCH, PALM OIL, SUGAR, CORNSTARCH, POTATO STARCH, SALT, BAKING SODA, AMMONIUM BICARBONATE, TAPIOCA FLOUR, GLUCOSE, XANTHAN GUM, MONOCALCIUM PHOSPHATE, SOY LECITHIN, LOCUST BEAN GUM, WHEY (MILK). CONTAINS: SOY, MILK.

Allergens and diets

Contains: Milk, Soy

  • Not vegan
  • Vegetarian
  • Gluten-free
  • Not palm-oil-free

Always check the package: recipes change.

Healthiest crackers (appetizers) in the US

More from Lance

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

    World Health Organization · Jul 17, 2023 · Agency assessment

    “WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

    who.int

  5. Process contaminants in vegetable oils and foods

    European Food Safety Authority · May 3, 2016 · Agency assessment

    “The highest levels of GE, as well as 3-MCPD and 2-MCPD (including esters) were found in palm oils and palm fats, followed by other oils and fats.”

    efsa.europa.eu

  6. Commission Regulation (EU) 2023/915 of 25 April 2023 on maximum levels for certain contaminants in food

    European Union (Official Journal) · Apr 25, 2023 · Law

    “Glycidyl fatty acid esters, expressed as glycidol”

    eur-lex.europa.eu

  7. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  8. EFSA issues new advice on phosphates

    European Food Safety Authority · Jun 12, 2019 · Agency assessment

    “We estimated that dietary exposure to phosphates may exceed the new ADI for infants, toddlers and children with average consumption of phosphates in their diet.”

    efsa.europa.eu

  9. Sodium reduction (fact sheet)

    World Health Organization · May 11, 2026 · Agency assessment

    “For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”

    who.int

  10. Guide to creating a front of pack (FoP) nutrition label for pre-packed products sold through retail outlets

    Department of Health and Social Care / Food Standards Agency (GOV.UK) · Nov 8, 2016 · Regulator

    “Table 3: Criteria for drinks (per 100ml)”

    assets.publishing.service.gov.uk

  11. Ultra-processed food exposure and adverse health outcomes: umbrella review of epidemiological meta-analyses

    BMJ · Feb 28, 2024 · Peer-reviewed

    “Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”

    doi.org

  12. Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake

    Cell Metabolism · July 2019 · Peer-reviewed

    doi.org