Ensure Plant based protein
Photo: Open Food Facts contributors (CC BY-SA)

Protein shakes

Ensure Plant based protein

11 fl oz/330 mL

Score

Good 78 out of 100 Medium confidence
  • Contains non-nutritive sweeteners
  • Contains added sugars
  • Contains emulsifiers studied for gut effects
  • Contains seed oils
  • Contains whole grains

Why it scores 78

Ensure Plant based protein scores 78 out of 100 (Good) under GoodSwap’s published rules. What moved the score most:

  1. minus 12 points Sugar: An added sugar. Strong
  2. minus 5 points Cellulose gum (carboxymethylcellulose): In a small randomized feeding trial, carboxymethylcellulose modestly increased abdominal discomfort and reduced gut microbiota diversity; in mice it promoted low-grade inflammation. Strong
  3. minus 1 points Fava bean protein: An ingredient typical of ultra-processed foods (NOVA group 4). Info

Every line of the math is on The Receipt below, with its evidence tier and sources.

The Receipt

Plant based protein

START100

Ingredients

  • Sugar minus 12 points
    Strong An added sugar. [1][2][3]
  • Cellulose gum (carboxymethylcellulose) minus 5 points
    Strong In a small randomized feeding trial, carboxymethylcellulose modestly increased abdominal discomfort and reduced gut microbiota diversity; in mice it promoted low-grade inflammation. [4][5][6][7]
  • Fava bean protein minus 1 points
    Info An ingredient typical of ultra-processed foods (NOVA group 4). [8]
  • Safflower oil minus 0.5 points
    Emerging High in omega-6 linoleic acid. [9][10][11][12]
  • Inulin (chicory root fiber) minus 0.5 points
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [8]
  • Pea protein minus 0.5 points
    Info An ingredient typical of ultra-processed foods (NOVA group 4). [8]
  • Microcrystalline cellulose minus 0.5 points
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [8]
  • Natural flavors minus 0.5 points
    Info "Natural flavor" is a legal category (21 CFR 101.22(a)(3)): flavor substances from spices, fruits, vegetables, meat, dairy or fermentation. [13][8]
  • Sunflower lecithin minus 0.5 points
    Info An additive class typical of ultra-processed foods (NOVA group 4). [8]
  • Stevia (steviol glycosides) minus 0.5 points
    Emerging WHO (2023) recommends against using non-sugar sweeteners to control body weight (conditional recommendation); US dietary guidelines advise limiting them. [14][2]
  • Monk fruit extract minus 0.5 points
    Emerging WHO (2023) recommends against using non-sugar sweeteners to control body weight (conditional recommendation); US dietary guidelines advise limiting them. [14][2]
subtotal−22

TOTAL 78Good

100 − 22 = 78


GTIN 00070074674520 · 2025-12-27

score v1.3.0 · kb 2026.10.11

Medium confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy55 kcal
Fat1.8 g
Saturated fat0.3 g
Trans fat0 g
Carbohydrates3.9 g
Sugars2.1 g
Added sugars2.1 g
Fiber1.5 g
Protein6.1 g
Salt0.2 g

Serving: 330 m (330 ml)

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

INGREDIENTS: WATER, FAVA BEAN PROTEIN ISOLATE, ORGANIC SUGAR, HIGH OLEIC SAFFLOWER OIL, CHICORY ROOT FIBER, PEA PROTEIN CONCENTRATE; LESS THAN 0.5% OF: VITAMINS AND MINERALS,+ CELLULOSE GEL, NATURAL FLAVOR, OAT FIBER, SUNFLOWER LECITHIN, CELLULOSE GUM, STEVIA LEAF EXTRACT, AND MONK FRUIT EXTRACT.

Allergens and diets

Contains: Gluten

  • Not gluten-free
  • Palm-oil-free

Always check the package: recipes change.

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. Randomized Controlled-Feeding Study of Dietary Emulsifier Carboxymethylcellulose Reveals Detrimental Impacts on the Gut Microbiota and Metabolome

    Gastroenterology · March 2022 · Peer-reviewed

    “Relative to control subjects, CMC consumption modestly increased postprandial abdominal discomfort and perturbed gut microbiota composition in a way that reduced its diversity.”

    doi.org

  5. Dietary emulsifiers impact the mouse gut microbiota promoting colitis and metabolic syndrome

    Nature · Mar 5, 2015 · Peer-reviewed

    “carboxymethylcellulose and polysorbate-80, induced low-grade inflammation and obesity/metabolic syndrome in wild-type hosts and promoted robust colitis in mice predisposed to this disorder.”

    doi.org

  6. Food additive emulsifiers and risk of cardiovascular disease in the NutriNet-Santé cohort: prospective cohort study

    BMJ · Sep 6, 2023 · Peer-reviewed

    “This study found positive associations between risk of CVD and intake of five individual and two groups of food additive emulsifiers widely used in industrial foods.”

    doi.org

  7. Re-evaluation of celluloses E 460(i), E 460(ii), E 461, E 462, E 463, E 464, E 465, E 466, E 468 and E 469 as food additives

    European Food Safety Authority · Jan 16, 2018 · Agency assessment

    “The Panel concluded that there was no need for a numerical ADI and that there would be no safety concern at the reported uses and use levels for the unmodified and modified celluloses”

    doi.org

  8. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  9. Re-evaluation of the traditional diet-heart hypothesis: analysis of recovered data from Minnesota Coronary Experiment (1968-73)

    BMJ · Apr 12, 2016 · Peer-reviewed

    “replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”

    doi.org

  10. Dietary Linoleic Acid and Risk of Coronary Heart Disease: A Systematic Review and Meta-Analysis of Prospective Cohort Studies

    Circulation · Oct 28, 2014 · Peer-reviewed

    “These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”

    doi.org

  11. 21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives

    Electronic Code of Federal Regulations (eCFR), U.S. Office of the Federal Register · Dec 19, 2016 · Law

    “whose significant function in food is flavoring rather than nutritional.”

    ecfr.gov

  12. WHO advises not to use non-sugar sweeteners for weight control in newly released guideline

    World Health Organization · May 15, 2023 · Agency assessment

    “The recommendation is based on the findings of a systematic review of the available evidence which suggests that use of NSS does not confer any long-term benefit in reducing body fat in adults or children.”

    who.int