Dry cookies
Honey Maid Graham Crackers
30 g
Score
- Ultra-processed
- High in sugar
- Contains added sugars
- Contains seed oils
- Contains artificial flavors
- Contains whole grains
Why it scores 19
Honey Maid Graham Crackers scores 19 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Honey: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better graham crackers
-
Chocolate Bear Grahams MJM Superbear No artificial flavors · No honey Score 42 out of 100 , 23 points higher -
Animal Grahams Wild West Not ultra-processed · Less sugar Score 45 out of 100 , 26 points higher -
Honey Graham Crackers Freedom's Choice · 14.4 oz/408 g Not ultra-processed · No artificial flavors Score 35 out of 100 , 16 points higher -
Oat Grahams Nairn's · 5.64 oz/160 g Not ultra-processed · Less sugar Score 34 out of 100 , 15 points higher -
Honey Graham Crackers Brewer's Crackers · 4 oz Not ultra-processed · Less sugar Score 42 out of 100 , 23 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Graham Crackers
Ingredients
- Sugar minus 20 points
- Honey minus 20 points
- Soybean oil minus 2.5 points
- Canola oil minus 1.5 points
- Calcium phosphate minus 1.5 points
- Soy lecithin minus 1.5 points
- Artificial flavors minus 0.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 26.7 g / 100 g minus 11 points
- Salt 1.1 g / 100 g minus 3 points
- Energy 433 kcal / 100 g minus 2 points
- Fiber 3.3 g / 100 g plus 2 points
100 − 81 = 19
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [12]
Nutrition per 100 g
| Energy | 433 kcal |
|---|---|
| Fat | 10 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 80 g |
| Sugars | 26.7 g |
| Added sugars | 26.7 g |
| Fiber | 3.3 g |
| Protein | 6.7 g |
| Salt | 1.1 g |
Serving: 30g
Ingredients
- Unbleached enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate [vitamin B1], riboflavin [vitamin B2], folic acid)
- graham flour (whole grain wheat flour)
- sugar (high concern)
- soybean
- canola oil
- honey (high concern)
- leavening (baking soda, calcium phosphate) (not recognized)
- salt
- soy lecithin
- artificial flavor
Label text, as published
Unbleached enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate [vitamin B1], riboflavin [vitamin B2], folic acid), graham flour (whole grain wheat flour), sugar, soybean and/or canola oil, honey, leavening (baking soda, calcium phosphate), salt, soy lecithin, artificial flavor.
Allergens and diets
Contains: Soy, Wheat, Gluten
- Not vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
More from Honey Maid
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
EFSA issues new advice on phosphates
“We estimated that dietary exposure to phosphates may exceed the new ADI for infants, toddlers and children with average consumption of phosphates in their diet.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org