Breakfast cereals
Kellogg's Frosted Mini Wheats Original
14.1 oz
Score
- Ultra-processed
- Contains added sugars
- Contains whole grains
Why it scores 32
Kellogg's Frosted Mini Wheats Original scores 32 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Corn syrup: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Frosted Shredded Wheat Signature Select · 18 oz Not ultra-processed · No corn syrup Score 71 out of 100 , 39 points higher -
Shredded Wheat Original Post · 16.4 oz (465 g) Not ultra-processed · No added sugars Score 100 out of 100 , 68 points higher -
Big Biscuit Shredded Wheat Post · 15 oz Not ultra-processed · No added sugars Score 100 out of 100 , 68 points higher -
Original Wheat Berry Flakes Uncle Sam · 10 oz Not ultra-processed · No sugar Score 78 out of 100 , 46 points higher -
Bite Size Shredded Wheat Great Value · 8 servings Net wt 16.4 oz Not ultra-processed · No added sugars Score 100 out of 100 , 68 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Frosted Mini Wheats Original
Ingredients
- Sugar minus 20 points
- Corn syrup minus 20 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 20 g / 100 g minus 11 points
- Energy 350 kcal / 100 g minus 2 points
- Fiber 10 g / 100 g plus 4 points
100 − 68.5 = 31.5 → 32
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 350 kcal |
|---|---|
| Fat | 2.5 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 85 g |
| Sugars | 20 g |
| Fiber | 10 g |
| Protein | 8.3 g |
| Salt | 0 g |
Serving: 60g
Ingredients
Label text, as published
Whole grain wheat, sugar, brown rice syrup, gelatin, reduced iron, folic acid.
Allergens and diets
Contains: Wheat, Gluten
- Not vegan
- Not vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org