Cookies
Keebler Fudge stripes
17.3 oz
Score
- Ultra-processed
- High in sugar
- High in saturated fat
- Contains added sugars
- Contains seed oils
- Contains palm oil
- Contains artificial flavors
Why it scores 2
Keebler Fudge stripes scores 2 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Invert sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better cookies
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Fudge Brownie Chocolate Chip cookies Voortman Bakery · 225 g Less sugar · No artificial flavors Score 44 out of 100 , 42 points higher -
Peanut butter fudge no bake cookies Walmart · 12.38 oz Less saturated fat · No seed oils Score 43 out of 100 , 41 points higher -
Fudge Striped Shortbread Cookies Voortman · 11.3 oz/320 g Less sugar · No artificial flavors Score 30 out of 100 , 28 points higher -
Mint Fudge Cookies No added sugars · No seed oils Score 49 out of 100 , 47 points higher -
No bake peanut butter fudge cookie Less saturated fat · No added sugars Score 52 out of 100 , 50 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Fudge stripes
Ingredients
- Sugar minus 20 points
- Invert sugar minus 20 points
- Molasses minus 10 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 3 kinds of ultra-processing markers minus 3 points
Nutrition per 100 g
- Sugars 32.1 g / 100 g minus 14 points
- Saturated fat 14.3 g / 100 g minus 9 points
- Salt 0.6 g / 100 g minus 3 points
- Energy 500 kcal / 100 g minus 3 points
- Fiber 3.6 g / 100 g plus 2 points
100 − 98 = 2
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in fat, saturated fat and sugars (above the front-of-pack "high" level). [7]
Nutrition per 100 g
| Energy | 500 kcal |
|---|---|
| Fat | 25 g |
| Saturated fat | 14.3 g |
| Trans fat | 0 g |
| Carbohydrates | 67.9 g |
| Sugars | 32.1 g |
| Added sugars | 32.1 g |
| Fiber | 3.6 g |
| Protein | 3.6 g |
| Salt | 0.6 g |
Serving: 2 cookies (28 g)
Ingredients
- ENRICHED FLOUR (WHEAT FLOUR, NIACIN, REDUCED IRON, VITAMIN B1 [THIAMIN MONONITRATE], VITAMIN B2 [RIBOFLAVIN], FOLIC ACID)
- SUGAR (high concern)
- VEGETABLE OIL (SOYBEAN, PALM KERNEL AND PALM)
- INVERT SUGAR (high concern)
- COCOA PROCESSED WITH ALKALI
- WHEY
- SALT
- LEAVENING (BAKING SODA, SODIUM ACID PYROPHOSPHATE, MONOCALCIUM PHOSPHATE) (not recognized)
- SORBITAN TRISTEARATE
- MOLASSES (high concern)
- SOY LECITHIN
- NATURAL AND ARTIFICIAL FLAVORS
Label text, as published
ENRICHED FLOUR (WHEAT FLOUR, NIACIN, REDUCED IRON, VITAMIN B1 [THIAMIN MONONITRATE], VITAMIN B2 [RIBOFLAVIN], FOLIC ACID), SUGAR, VEGETABLE OIL (SOYBEAN, PALM KERNEL AND PALM), INVERT SUGAR, COCOA PROCESSED WITH ALKALI, WHEY, CONTAINS 2% OR LESS OF SALT, LEAVENING (BAKING SODA, SODIUM ACID PYROPHOSPHATE, MONOCALCIUM PHOSPHATE), SORBITAN TRISTEARATE, MOLASSES, SOY LECITHIN, NATURAL AND ARTIFICIAL FLAVORS
Allergens and diets
Contains: Milk, Soy, Wheat
- Not vegan
- Not gluten-free
- Not palm-oil-free
Always check the package: recipes change.
More cookies on GoodSwap
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Fig Bar Blueberry Nature's Bakery · 2 oz Ultra-processedHigh in sugarContains added sugarsContains seed oils Score 14 out of 100 Bad -
Crunchy Breakfast Biscuits Belvita · 1.76 oz Ultra-processedContains added sugarsContains emulsifiers studied for gut effectsContains seed oils Score 15 out of 100 Bad -
belVita Crunchy Blueberry Breakfast Biscuits Belvita · 1.76 oz Ultra-processedHigh in sugarContains added sugarsContains emulsifiers studied for gut effects Score 15 out of 100 Bad -
Toasted Chips veggie Ritz · 8.1 oz/229 g Dye with an EU warning labelContains synthetic dyesUltra-processedHigh in salt Score 18 out of 100 Bad -
Halloween Oreos Oreo · 530 g Dye with an EU warning labelContains synthetic dyesUltra-processedHigh in sugar Score 1 out of 100 Bad -
Shortbread Cookies Lorna Doone · 1 × 1 oz Ultra-processedHigh in saturated fatContains added sugarsContains seed oils Score 11 out of 100 Bad
More from Keebler
Sources
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Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
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Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
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“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
“Glycidyl fatty acid esters, expressed as glycidol”
eur-lex.europa.eu