Extruded cereals
Cascadian Farms Purely O's Cereal
8.6 oz
Score
- Contains added sugars
- Certified organic
- Contains whole grains
Why it scores 78
Cascadian Farms Purely O's Cereal scores 78 out of 100 (Good) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Malt syrup: An added sugar. Strong
- minus 8 points Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging
- plus 5 points Certified organic: Carries a certified-organic label. Info
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Farmers Market Mix Seven Sundays · 12 oz No added sugars · No malt syrup Score 100 out of 100 , 22 points higher -
Quinoa Flakes Ancient Harvest · 12 oz No added sugars · No malt syrup Score 100 out of 100 , 22 points higher -
Shredded Wheat Original Post · 16.4 oz (465 g) No added sugars · No malt syrup Score 100 out of 100 , 22 points higher -
Fortified Creamy Hot Wheat Cereal Malt O Meal · 18 oz (1 lb 2 oz) 510 g No added sugars · No malt syrup Score 100 out of 100 , 22 points higher -
Big Biscuit Shredded Wheat Post · 15 oz No added sugars · No malt syrup Score 100 out of 100 , 22 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Purely O's Cereal
Ingredients
- Malt syrup minus 20 points
Processing
- Processed (NOVA 3) minus 8 points
Nutrition per 100 g
- Salt 1.2 g / 100 g minus 3 points
- Energy 395 kcal / 100 g minus 2 points
- Fiber 10.5 g / 100 g plus 4 points
- Protein 10.5 g / 100 g plus 2 points
Bonuses
- Certified organic plus 5 points
100 − 22 = 78
Can’t score above 79. Contains malt syrup, an ingredient of high concern. [1][2][3]
Nutrition per 100 g
| Energy | 395 kcal |
|---|---|
| Fat | 4 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 81.6 g |
| Sugars | 2.6 g |
| Added sugars | 2.6 g |
| Fiber | 10.5 g |
| Protein | 10.5 g |
| Salt | 1.2 g |
Serving: 1 ½ cup (38 g)
Ingredients
- Whole Grain Oats
- Whole Grain Barley
- Wheat Starch
- Malted Barley Extract (high concern)
- Sea Salt
- Oats
- Calcium Carbonate
- Malted Barley (high concern)
Label text, as published
Whole Grain Oats*, Whole Grain Barley*, Wheat Starch*, Malted Barley Extract*, Sea Salt, Oats*, Calcium Carbonate, Malted Barley*. Vitamin E (mixed tocopherols) Added to Preserve Freshness.*Organic
Allergens and diets
Contains: Wheat, Gluten
- Vegan
- Vegetarian
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
7 CFR 205.102 Use of the term "organic" (National Organic Program)
“Any agricultural product that is sold, labeled, or represented as “100 percent organic,” “organic,” or “made with organic (specified ingredients or food group(s))” must be: (a) Produced in accordance with the requirements specified in § 205.101 or §§ 205.202 through 205.207”
ecfr.gov