Breakfast cereals
Kashi GO Lean Crunch Cereal
13.8 oz
Score
- Ultra-processed
- High in sugar
- Contains added sugars
- Contains seed oils
- Contains whole grains
Why it scores 24
Kashi GO Lean Crunch Cereal scores 24 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Corn syrup: An added sugar. Strong
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better breakfast cereals
-
Blueberry Almond Crunch Cereal Cascadian Farm Not ultra-processed · Less sugar Score 79 out of 100 , 55 points higher -
Go Cinnamon Vanilla Keto Friendly Grain Free Cereal Kashi · 7 oz Not ultra-processed · Less sugar Score 62 out of 100 , 38 points higher -
Catalina Crunch Cinnamon Toast Protein Cereal Catalina Crunch · 24 oz Less sugar · No added sugars Score 61 out of 100 , 37 points higher -
Chocolate crunch Catalina Crunch · 9 oz/255 g Less sugar · No added sugars Score 63 out of 100 , 39 points higher -
Cinnamon Crunch Cereal Raw Less sugar · No added sugars Score 57 out of 100 , 33 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
GO Lean Crunch Cereal
Ingredients
- Corn syrup minus 20 points
- Sugar minus 20 points
- Inulin (chicory root fiber) minus 2.5 points
- Canola oil minus 1.5 points
- Natural flavors minus 1.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 3 kinds of ultra-processing markers minus 3 points
Nutrition per 100 g
- Sugars 22.6 g / 100 g minus 11 points
- Salt 0.5 g / 100 g minus 1 points
- Energy 364 kcal / 100 g minus 2 points
- Fiber 16.3 g / 100 g plus 4 points
100 − 76.5 = 23.5 → 24
Can’t score above 79. Contains corn syrup, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [11]
Nutrition per 100 g
| Energy | 364 kcal |
|---|---|
| Fat | 6 g |
| Saturated fat | 0.8 g |
| Trans fat | 0 g |
| Carbohydrates | 71.5 g |
| Sugars | 22.6 g |
| Added sugars | 19.4 g |
| Fiber | 16.3 g |
| Protein | 16.9 g |
| Salt | 0.5 g |
Serving: 0.75 cup (53 g)
Ingredients
- KASHI SEVEN WHOLE GRAINS AND SESAME blend (hard red wheat, brown rice, barley, triticale, oats, rye, buckwheat, sesame seeds)
- soy flakes (not recognized)
- brown rice syrup (high concern)
- cane sugar (high concern)
- chicory root fiber
- whole grain oats
- expeller pressed canola oil
- cinnamon
- salt
- natural flavor
- mixed tocopherols for freshness
Label text, as published
INGREDIENTS: KASHI SEVEN WHOLE GRAINS AND SESAME blend (hard red wheat**, brown rice, barley, triticale, oats, rye, buckwheat, sesame seeds), soy flakes, brown rice syrup, cane sugar, chicory root fiber, whole grain oats, expeller pressed canola oil, cinnamon, salt, natural flavor, mixed tocopherols for freshness. **Certified Transitional
Allergens and diets
Contains: Wheat, Gluten, Sesame
- Not vegan
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
More breakfast cereals on GoodSwap
-
Grape-Nuts Cereal Post · 20.5 oz (1 lb 4.5 oz) 581 g No additivesContains whole grains Score 93 out of 100 Excellent -
Lightly Sweetened Maple Berry Blend Cereal Morning Summit · 1 box, 2 lb 6 oz High in sugarHigh in saturated fatContains added sugarsNo additives Score 22 out of 100 Poor -
Bran Flakes Millville · 18 oz Ultra-processedContains added sugarsContains emulsifiers studied for gut effectsContains whole grains Score 48 out of 100 Okay -
overnight oats Peanut Butter Mush · 5.5 oz No additivesContains whole grains Score 94 out of 100 Excellent -
Wild & Free Mix Seven Sundays · 12 oz Contains added sugarsNo additivesContains whole grains Score 73 out of 100 Good
More from Kashi
-
Organic Cinnamon Harvest Kashi · 510 g Score 63 out of 100 Good -
Organic Cinanon Harvest Whole Wheat Biscuits with Sweet Cinnamon Kashi · 14 oz Score 62 out of 100 Good -
Organic Promise Autumn Wheat Cereal Kashi · 462 g Score 67 out of 100 Good -
Strawberry Protein Meal Bars Kashi · 1.59 oz Score 5 out of 100 Bad
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”
doi.org
-
“These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”
doi.org
-
21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives
“whose significant function in food is flavoring rather than nutritional.”
ecfr.gov
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org