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Kind chewy Chocolate Chip bar
Photo: Open Food Facts contributors (CC BY-SA)

Cereal bars

Kind chewy Chocolate Chip bar

Poor out of 100 Medium confidence
  • Contains added sugars
  • Contains seed oils
  • Contains whole grains
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Why it scores 25

Kind chewy Chocolate Chip bar scores 25 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:

  1. Corn syrup: An added sugar. Strong
  2. Sugar: An added sugar. Strong
  3. Sugars 21.7 g / 100 g: Very high in sugar. Strong

Every line of the math is on The Receipt below, with its evidence tier and sources.

Better granola and snack bars

The same kind of product, at least 10 points higher, sold in the US. Never paid placements.

The Receipt

chewy Chocolate Chip bar

START100

Ingredients

  • Corn syrup
    Strong An added sugar. [1][2][3]
  • Sugar
    Strong An added sugar. [1][2][3]
  • Honey
    Strong An added sugar. [1][2][3]
subtotal−50

Processing

  • Processed (NOVA 3)
    Emerging Classified NOVA 3: processed with added salt, sugar or oil. [4]
subtotal−8

Nutrition per 100 g

  • Sugars 21.7 g / 100 g
    Strong Very high in sugar. [1]
  • Saturated fat 2.2 g / 100 g
    Strong High in saturated fat. [5]
  • Salt 0.7 g / 100 g
    Strong High in salt. [6]
  • Energy 435 kcal / 100 g
    Info Energy-dense for its weight. [2]
  • Fiber 4.3 g / 100 g
    Strong A good source of fiber. [2]
subtotal−17
TOTAL 25Poor

100 − 75 = 25

Can’t score above 79. Contains corn syrup, an ingredient of high concern. [1][2][3]

GTIN 00602652205002 · 2026-06-08

score v1.3.0 · kb 2026.10.11

Medium confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy435 kcal
Fat15.2 g
Saturated fat2.2 g
Trans fat0 g
Carbohydrates69.6 g
Sugars21.7 g
Added sugars21.7 g
Fiber4.3 g
Protein4.3 g
Salt0.7 g

Serving: 1 bar (23 g)

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

oats, tapioca syrup, semi-sweet chocolate (unsweetened chocolate, cane sugar, cocoa butter, vanilla extract), honey, canola oil, an brown rice, brown rice flour, cane sugar, sorghum, sea salt, quinoa, vanilla extract, vitamin e (tocopherols to maintain freshness), 0, 1, alrgen information: may contain peanuts, tree nuts, so soy and sesame seeds, (6 drought to you by kind llc po, 709 midtown station, ny, ny 10018

Allergens and diets

Contains: Gluten, Sesame

May contain: Peanuts, Tree nuts, Soy

  • Not vegan
  • Not gluten-free
  • Palm-oil-free

Always check the package: recipes change.

Healthiest cereal bars in the US

More from Kind

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  5. Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

    World Health Organization · Jul 17, 2023 · Agency assessment

    “WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

    who.int

  6. Sodium reduction (fact sheet)

    World Health Organization · May 11, 2026 · Agency assessment

    “For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”

    who.int

  7. Re-evaluation of the traditional diet-heart hypothesis: analysis of recovered data from Minnesota Coronary Experiment (1968-73)

    BMJ · Apr 12, 2016 · Peer-reviewed

    “replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”

    doi.org

  8. Dietary Fats and Cardiovascular Disease: A Presidential Advisory From the American Heart Association

    Circulation · Jul 18, 2017 · Peer-reviewed

    doi.org

  9. Dietary Linoleic Acid and Risk of Coronary Heart Disease: A Systematic Review and Meta-Analysis of Prospective Cohort Studies

    Circulation · Oct 28, 2014 · Peer-reviewed

    “These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”

    doi.org