Protein bars
No Cow Protein Bar
2.12 oz
Score
- Ultra-processed
- Contains non-nutritive sweeteners
- Contains sugar alcohols
- Contains palm oil
- Seed-oil free
Why it scores 55
No Cow Protein Bar scores 55 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 7.5 points Erythritol: A 2023 study linked higher blood erythritol to cardiovascular events and found it increased clotting activity; long-term safety studies are warranted. Strong
- minus 7.5 points 6 kinds of ultra-processing markers: Industrial additive classes found: bulking agent, flavoring, humectant, industrial protein, non-nutritive sweetener and sugar alcohol (polyol). Emerging
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better protein bars
-
Coconut Chocolate RXBAR · 52 g Not ultra-processed · No non-nutritive sweeteners Score 79 out of 100 , 24 points higher -
Blueberry RXBAR · 1.83 oz Not ultra-processed · No non-nutritive sweeteners Score 79 out of 100 , 24 points higher -
Mosh nutrition bars Not ultra-processed · No non-nutritive sweeteners Score 79 out of 100 , 24 points higher -
Fellas Peanut and Cocoa High-Protein Bar 45 g Fellas · 45 g Not ultra-processed · No non-nutritive sweeteners Score 79 out of 100 , 24 points higher -
Mint Cacao Meal Bar Sans · 3 oz (85 g) Not ultra-processed · No non-nutritive sweeteners Score 75 out of 100 , 20 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Protein Bar
Ingredients
- Erythritol minus 7.5 points
- Protein blend (unspecified) minus 2.5 points
- Rice protein minus 2.5 points
- Pea protein minus 1.5 points
- Soluble corn fiber (resistant dextrin) minus 1.5 points
- Palm oil minus 1.5 points
- Glycerin minus 0.5 points
- Natural flavors minus 0.5 points
- Monk fruit extract minus 0.5 points
- Stevia (steviol glycosides) minus 0.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 6 kinds of ultra-processing markers minus 7.5 points
Nutrition per 100 g
- Saturated fat 2.5 g / 100 g minus 3 points
- Salt 0.9 g / 100 g minus 3 points
- Energy 317 kcal / 100 g minus 1 points
- Fiber 28.3 g / 100 g plus 4 points
- Protein 33.3 g / 100 g plus 2 points
100 − 45.5 = 54.5 → 55
Nutrition per 100 g
| Energy | 317 kcal |
|---|---|
| Fat | 8.3 g |
| Saturated fat | 2.5 g |
| Trans fat | 0 g |
| Carbohydrates | 45 g |
| Sugars | 1.7 g |
| Added sugars | 0 g |
| Fiber | 28.3 g |
| Protein | 33.3 g |
| Salt | 0.9 g |
Serving: 1 bar (60 g)
Ingredients
- protein blend (brown rice protein, pea protein)
- isomalto-oligosaccharides
- peanut butter (peanut, salt, palm oil)
- glycerine
- peanut flour
- palm oil
- cocoa butter
- natural flavor
- water
- salt
- erythritol (moderate concern)
- almonds
- monk fruit
- stevia extract
Label text, as published
protein blend (brown rice protein, pea protein), isomalto-oligosaccharides*, peanut butter (peanut, salt, palm oil**), glycerine, peanut flour, palm oil**, cocoa butter, natural flavor, water, salt, erythritol, almonds, monk fruit, stevia extract,
Allergens and diets
Contains: Peanuts, Tree nuts
- Vegan
- Vegetarian
- Not palm-oil-free
Always check the package: recipes change.
Sources
-
The artificial sweetener erythritol and cardiovascular event risk
“Our findings reveal that erythritol is both associated with incident MACE risk and fosters enhanced thrombosis. Studies assessing the long-term safety of erythritol are warranted.”
doi.org
-
Re-evaluation of erythritol (E 968) as a food additive (plain language summary)
“In all groups of people, both acute and chronic exposure to erythritol is above the newly set ADI.”
efsa.europa.eu
-
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
Process contaminants in vegetable oils and foods
“The highest levels of GE, as well as 3-MCPD and 2-MCPD (including esters) were found in palm oils and palm fats, followed by other oils and fats.”
efsa.europa.eu
-
“Glycidyl fatty acid esters, expressed as glycidol”
eur-lex.europa.eu
-
21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives
“whose significant function in food is flavoring rather than nutritional.”
ecfr.gov
-
WHO advises not to use non-sugar sweeteners for weight control in newly released guideline
“The recommendation is based on the findings of a systematic review of the available evidence which suggests that use of NSS does not confer any long-term benefit in reducing body fat in adults or children.”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
Regulation (EU) No 1169/2011, Annex III point 2.4 (foods with more than 10 % added polyols)
“‘excessive consumption may produce laxative effects’.”
eur-lex.europa.eu