Stacked extruded potato chips
The Good Crisp Company Spicy Jalapeño Potato Crisps
5.6 oz/160 g
Score
- Ultra-processed
- High in salt
- High in saturated fat
- Contains added sugars
- Contains palm oil
- Seed-oil free
Why it scores 35
The Good Crisp Company Spicy Jalapeño Potato Crisps scores 35 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 9 points Saturated fat 10.7 g / 100 g: Very high in saturated fat. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better potato chips
-
Zesty Jalapeño Flavored Kettle Cooked Potato Chips Deep River Snacks · 2 oz Not ultra-processed · Less salt Score 79 out of 100 , 44 points higher -
100% Extra Virgin Olive Oil Crisps M&S Collection Not ultra-processed · Less salt Score 79 out of 100 , 44 points higher -
Potato Crisps Munchos · 4.25 oz Not ultra-processed · No added sugars Score 72 out of 100 , 37 points higher -
Reduced Fat Crinkle Cut Crisps Ready Salted M&S · 40 g Not ultra-processed · Less salt Score 79 out of 100 , 44 points higher -
Original Sea Salt Kettle Cooked Potato Chips Cape Cod · 8 oz Not ultra-processed · Less salt Score 79 out of 100 , 44 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Spicy Jalapeño Potato Crisps
Ingredients
- Sugar minus 20 points
- Palm oil minus 2.5 points
- Yeast extract minus 2.5 points
- Natural flavors minus 1.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Saturated fat 10.7 g / 100 g minus 9 points
- Salt 2.2 g / 100 g minus 7 points
- Energy 500 kcal / 100 g minus 3 points
100 − 65 = 35
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in fat, saturated fat and salt (above the front-of-pack "high" level). [10]
Nutrition per 100 g
| Energy | 500 kcal |
|---|---|
| Fat | 25 g |
| Saturated fat | 10.7 g |
| Trans fat | 0 g |
| Carbohydrates | 60.7 g |
| Sugars | 3.6 g |
| Fiber | 0 g |
| Protein | 7.1 g |
| Salt | 2.2 g |
Serving: 12 crisps (28 g)
Ingredients
- DRIED POTATO FLAKES
- PALM OIL (VITAMIN E)
- TAPIOCA STARCH
- JALAPEO SEASONING (SUGAR, SALT, GARLIC POWDER, ONION POWDER, TAPIOCA STARCH, YEAST EXTRACT, NATURAL FLAVORS, CHILI SPICE, JALAPEO SPICE, PALM OIL, PARSLEY)
Label text, as published
DRIED POTATO FLAKES, PALM OIL (VITAMIN E), TAPIOCA STARCH, JALAPEO SEASONING (SUGAR, SALT, GARLIC POWDER, ONION POWDER, TAPIOCA STARCH, YEAST EXTRACT, NATURAL FLAVORS, CHILI SPICE, JALAPEO SPICE, PALM OIL, PARSLEY).
Allergens and diets
- Not palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
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Process contaminants in vegetable oils and foods
“The highest levels of GE, as well as 3-MCPD and 2-MCPD (including esters) were found in palm oils and palm fats, followed by other oils and fats.”
efsa.europa.eu
-
“Glycidyl fatty acid esters, expressed as glycidol”
eur-lex.europa.eu
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21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives
“whose significant function in food is flavoring rather than nutritional.”
ecfr.gov
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org