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Purely Inspired Organic Protein Plant-Based Protein Powder - Rich Decadent Chocolate
Photo: Open Food Facts contributors (CC BY-SA)

Protein powders

Purely Inspired Organic Protein Plant-Based Protein Powder - Rich Decadent Chocolate

1.5 lb/680 g

Excellent out of 100 Medium confidence
  • Contains non-nutritive sweeteners
  • Contains added sugars
  • Certified organic
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Why it scores 84

Purely Inspired Organic Protein Plant-Based Protein Powder - Rich Decadent Chocolate scores 84 out of 100 (Excellent) under GoodSwap’s published rules. What moved the score most:

  1. Sugar: An added sugar. Strong
  2. Protein blend (unspecified): An ingredient typical of ultra-processed foods (NOVA group 4). Info
  3. Pea protein: An ingredient typical of ultra-processed foods (NOVA group 4). Info

Every line of the math is on The Receipt below, with its evidence tier and sources.

The Receipt

Organic Protein Plant-Based Protein Powder - Rich Decadent Chocolate

START100

Ingredients

  • Sugar
    Strong An added sugar. [1][2][3]
  • Protein blend (unspecified)
    Info An ingredient typical of ultra-processed foods (NOVA group 4). [4]
  • Pea protein
    Info An ingredient typical of ultra-processed foods (NOVA group 4). [4]
  • Rice protein
    Info An ingredient typical of ultra-processed foods (NOVA group 4). [4]
  • Guar gum
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [4]
  • Natural flavors
    Info "Natural flavor" is a legal category (21 CFR 101.22(a)(3)): flavor substances from spices, fruits, vegetables, meat, dairy or fermentation. [5][4]
  • Stevia (steviol glycosides)
    Emerging WHO (2023) recommends against using non-sugar sweeteners to control body weight (conditional recommendation); US dietary guidelines advise limiting them. [6][2]
subtotal−16
TOTAL 84Excellent

100 − 16 = 84

GTIN 00631656603804 · 2026-05-08

score v1.3.0 · kb 2026.10.11

Medium confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy368 kcal
Fat5.3 g
Saturated fat0 g
Trans fat0 g
Carbohydrates26.3 g
Sugars5.3 g
Added sugars2.9 g
Fiber18.4 g
Protein52.6 g
Salt1.7 g

Serving: 1 scoop (35 g)

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

ORGANIC PROTEIN BLEND (ORGANIC PEA PROTEIN, ORGANIC BROWN RICE PROTEIN), ORGANIC CANE SUGAR, ORGANIC FRUIT AND VEGGIE BLEND (ORGANIC ALFALFA, ORGANIC SPINACH, ORGANIC BROCCOLI, ORGANIC FLAXSEED, ORGANIC BLUEBERRY), ORGANIC GUAR GUM, ORGANIC NATURAL FLAVORS, ORGANIC REBAUDIOSIDE A (STEVIA EXTRACT), PAPAIN, LACTOSPORE BACILLUS COAGULANS.

Allergens and diets

  • Vegan
  • Vegetarian
  • Palm-oil-free

Always check the package: recipes change.

Packaging

Pp 5 polypropylene, Hdpe 2 high density polyethylene

Context only: no points in v1.

Healthiest protein powders in the US

More from Purely Inspired

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  5. 21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives

    Electronic Code of Federal Regulations (eCFR), U.S. Office of the Federal Register · Dec 19, 2016 · Law

    “whose significant function in food is flavoring rather than nutritional.”

    ecfr.gov

  6. WHO advises not to use non-sugar sweeteners for weight control in newly released guideline

    World Health Organization · May 15, 2023 · Agency assessment

    “The recommendation is based on the findings of a systematic review of the available evidence which suggests that use of NSS does not confer any long-term benefit in reducing body fat in adults or children.”

    who.int

  7. Regulation (EU) 2018/848 of 30 May 2018 on organic production and labelling of organic products

    European Union (Official Journal) · May 30, 2018 · Law

    eur-lex.europa.eu