Strawberry jams
Welch's Natural Strawberry fruit spread
765 g
Score
- Ultra-processed
- High in sugar
- Contains added sugars
Why it scores 41
Welch's Natural Strawberry fruit spread scores 41 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 14 points Sugars 57.9 g / 100 g: Very high in sugar. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better jams, jellies and fruit spreads
-
Organic Strawberry Fruit Spread Thrive Market · 10 oz Not ultra-processed · No added sugars Score 79 out of 100 , 38 points higher -
Strawberry Superfood Fruit Spread Smash Foods · 8 oz Less sugar · No added sugars Score 78 out of 100 , 37 points higher -
Organic Reduced Sugar Strawberry Preserves Trader Joe's · 15.2 oz Not ultra-processed · No pectin Score 72 out of 100 , 31 points higher -
Strawberry Jam Good Good · 12 oz Less sugar · No added sugars Score 67 out of 100 , 26 points higher -
Strawberry Just Fruit Spread Crofter's · 10 oz No added sugars · No sugar Score 65 out of 100 , 24 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Natural Strawberry fruit spread
Ingredients
- Sugar minus 20 points
- Pectin minus 2.5 points
- Natural flavors minus 2.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 2 kinds of ultra-processing markers minus 1.5 points
Nutrition per 100 g
- Sugars 57.9 g / 100 g minus 14 points
- Energy 237 kcal / 100 g minus 1 points
100 − 59.5 = 40.5 → 41
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [6]
Nutrition per 100 g
| Energy | 237 kcal |
|---|---|
| Fat | 0 g |
| Saturated fat | 0 g |
| Trans fat | 0 g |
| Carbohydrates | 57.9 g |
| Sugars | 57.9 g |
| Added sugars | 52.6 g |
| Fiber | 0 g |
| Protein | 0 g |
| Salt | 0 g |
Serving: 19 g
Ingredients
Label text, as published
SUGAR, STRAWBERRIES, LEMON JUICE CONCENTRATE, FRUIT PECTIN, NATURAL FLAVOR
Allergens and diets
- Palm-oil-free
Always check the package: recipes change.
Packaging
Plastic
Context only: no points in v1.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives
“whose significant function in food is flavoring rather than nutritional.”
ecfr.gov
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org