Cereals and their products
Bob's Red Mill Natural Foods Chocolate chip cookie mix
22 oz
Score
- Ultra-processed
- High in sugar
- Contains added sugars
- Seed-oil free
- Contains whole grains
Why it scores 5
Bob's Red Mill Natural Foods Chocolate chip cookie mix scores 5 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points Brown sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better cake, brownie and cookie mixes
-
Keto friendly chocolate chip cookie mix Duncan Hines · 2.1 oz/60 g Not ultra-processed · Less sugar Score 51 out of 100 , 46 points higher -
Chocolate chocolate chip muffin mix Martha White · 209 g Less sugar · No brown sugar Score 43 out of 100 , 38 points higher -
Chocolate Muffin & Cake Almond Flour Mix Simple Mills · 10.4 oz Not ultra-processed · No sugar Score 52 out of 100 , 47 points higher -
Zero Sugar Brownie Mix Chocolate Fudge Pillsbury · 12.35 oz/350 g Less sugar · No added sugars Score 50 out of 100 , 45 points higher -
Dark chocolate brownie mix Renewal Mill · 18 oz No brown sugar · No soy lecithin Score 42 out of 100 , 37 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Chocolate chip cookie mix
Ingredients
- Sugar minus 20 points
- Brown sugar minus 20 points
- Chocolate (sweetened, ingredient) minus 7.5 points
- Xanthan gum minus 1.5 points
- Soy lecithin minus 1 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 3 kinds of ultra-processing markers minus 3 points
Nutrition per 100 g
- Sugars 52 g / 100 g minus 14 points
- Saturated fat 4 g / 100 g minus 3 points
- Salt 1.3 g / 100 g minus 5 points
- Energy 400 kcal / 100 g minus 2 points
100 − 95 = 5
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in sugars (above the front-of-pack "high" level). [7]
Nutrition per 100 g
| Energy | 400 kcal |
|---|---|
| Fat | 6 g |
| Saturated fat | 4 g |
| Trans fat | 0 g |
| Carbohydrates | 84 g |
| Sugars | 52 g |
| Added sugars | 48 g |
| Fiber | 0 g |
| Protein | 4 g |
| Salt | 1.3 g |
Serving: 1 serving (25 g)
Ingredients
- GLUTEN FREE FLOUR BLEND (SWEET WHITE RICE FLOUR, WHOLE GRAIN BROWN RICE FLOUR, POTATO STARCH, WHOLE GRAIN SORGHUM FLOUR, TAPIOCA FLOUR, XANTHAN GUM)
- CHOCOLATE CHIPS (SUGAR, CHOCOLATE LIQUOR, COCOA BUTTER, SOY LECITHIN, VANILLA) (moderate concern)
- SUGAR (high concern)
- BROWN SUGAR (high concern)
- SALT
- BAKING SODA
- NATURAL VANILLA FLAVOR POWDER (SUGAR, CORNSTARCH, VANILLA OLEORESIN)
Label text, as published
GLUTEN FREE FLOUR BLEND (SWEET WHITE RICE FLOUR, WHOLE GRAIN BROWN RICE FLOUR, POTATO STARCH, WHOLE GRAIN SORGHUM FLOUR, TAPIOCA FLOUR, XANTHAN GUM), CHOCOLATE CHIPS (SUGAR, CHOCOLATE LIQUOR, COCOA BUTTER, SOY LECITHIN, VANILLA), SUGAR, BROWN SUGAR, SALT, BAKING SODA, NATURAL VANILLA FLAVOR POWDER (SUGAR, CORNSTARCH, VANILLA OLEORESIN)
Allergens and diets
Contains: Soy
- Palm-oil-free
Always check the package: recipes change.
More cereals and their products on GoodSwap
-
healthy grains granola Dark Chocolate Kind · 11 oz Ultra-processedContains added sugarsContains seed oilsContains whole grains Score 23 out of 100 Poor -
Original Shell Pasta & Cheese Sauce Velveeta · 12 oz (340 g) Ultra-processedHigh in saltContains seed oilsNo synthetic dyes Score 56 out of 100 Okay -
healthy grains granola Peanut Butter Kind · 11 oz Contains added sugarsSeed-oil freeContains whole grains Score 48 out of 100 Okay - Shredded Wheat Cereal Bowl & Basket · 16.4 oz/464 g Contains whole grains Score 100 out of 100 Excellent
-
Steel Cut apples & Cinnamon instant oatmeal Betteroats · 12.3 oz/348 g Ultra-processedHigh in sugarContains added sugarsContains whole grains Score 40 out of 100 Okay -
Organic Superseed Granola Honey & Oats Manitoba Harvest · 10 oz Ultra-processedHigh in saturated fatContains added sugarsCertified organic Score 13 out of 100 Bad
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
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“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org