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Simple Truth Ultra thin crust Italian style veggie
Photo: Open Food Facts contributors (CC BY-SA)

Frozen snacks and starters

Simple Truth Ultra thin crust Italian style veggie

112 g

Okay out of 100 High confidence
  • Contains added sugars
  • Contains seed oils
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Why it scores 42

Simple Truth Ultra thin crust Italian style veggie scores 42 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:

  1. Sugar: An added sugar. Strong
  2. Fruit juice concentrate (sweetener): An added sugar. Strong
  3. Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging

Every line of the math is on The Receipt below, with its evidence tier and sources.

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The same kind of product, at least 10 points higher, sold in the US. Never paid placements.

The Receipt

Ultra thin crust Italian style veggie

START100

Ingredients

  • Sugar
    Strong An added sugar. [1][2][3]
  • Fruit juice concentrate (sweetener)
    Strong An added sugar. [1][2][3]
  • Canola oil
    Emerging High in omega-6 linoleic acid. [4][5][6][7]
subtotal−42.5

Processing

  • Processed (NOVA 3)
    Emerging Classified NOVA 3: processed with added salt, sugar or oil. [8]
subtotal−8

Nutrition per 100 g

  • Sugars 6.3 g / 100 g
    Strong Contains some sugar. [1]
  • Saturated fat 3.1 g / 100 g
    Strong High in saturated fat. [9]
  • Salt 1.2 g / 100 g
    Strong High in salt. [10]
  • Energy 205 kcal / 100 g
    Info Energy-dense for its weight. [2]
  • Fiber 6.3 g / 100 g
    Strong A good source of fiber. [2]
subtotal−8
TOTAL 42Okay

100 − 58.5 = 41.5 → 42

Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]

GTIN 00011110125316 · 2026-01-06

score v1.3.0 · kb 2026.10.11

High confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy205 kcal
Fat8 g
Saturated fat3.1 g
Trans fat0 g
Carbohydrates28.6 g
Sugars6.3 g
Added sugars1.8 g
Fiber6.3 g
Protein6.3 g
Salt1.2 g

Serving: 112g

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

CRUST: organic wheat flour, water, organic salt, organic yeast, organic sugar, organic canola oil, extra virgin olive oil; Crème fraîche sauce: pasteurized organic cream, crème fraîche, water, organic wheat starch, organic cheese cultures, salt, organic olives, marinated semi-dried cherry; organic tomatoes, organic spices, organic garlic; organic grilled yellow pepper, organic grilled zucchini; tomato sauce: organic sugar, water, organic tomato purée, organic balsamic vinegar, organic wine vinegar, organic grape must, organic olive oil, organic wheat starch, salt, organic garlic, organic onion powder, organic white pepper; organic low-moisture part-skim mozzarella cheese: pasteurized organic part-skim milk, salt, cheese cultures, enzymes; organic pecorino Romano cheese made from sheep's milk: organic sheep's milk, salt, cheese cultures, rennet; organic arugula, organic parsley. CONTAINS: wheat, milk.

Allergens and diets

Contains: Milk, Wheat, Gluten

  • Not vegan
  • Not gluten-free
  • Palm-oil-free

Always check the package: recipes change.

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More from Simple Truth

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. Re-evaluation of the traditional diet-heart hypothesis: analysis of recovered data from Minnesota Coronary Experiment (1968-73)

    BMJ · Apr 12, 2016 · Peer-reviewed

    “replacement of saturated fat in the diet with linoleic acid effectively lowers serum cholesterol but does not support the hypothesis that this translates to a lower risk of death from coronary heart disease or all causes.”

    doi.org

  5. Use of dietary linoleic acid for secondary prevention of coronary heart disease and death: evaluation of recovered data from the Sydney Diet Heart Study and updated meta-analysis

    BMJ · Feb 4, 2013 · Peer-reviewed

    doi.org

  6. Dietary Linoleic Acid and Risk of Coronary Heart Disease: A Systematic Review and Meta-Analysis of Prospective Cohort Studies

    Circulation · Oct 28, 2014 · Peer-reviewed

    “These data provide support for current recommendations to replace saturated fat with polyunsaturated fat for primary prevention of CHD.”

    doi.org

  7. Dietary Fats and Cardiovascular Disease: A Presidential Advisory From the American Heart Association

    Circulation · Jul 18, 2017 · Peer-reviewed

    doi.org

  8. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  9. Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

    World Health Organization · Jul 17, 2023 · Agency assessment

    “WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

    who.int

  10. Sodium reduction (fact sheet)

    World Health Organization · May 11, 2026 · Agency assessment

    “For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”

    who.int