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Millville Pure and Simple
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Millville Pure and Simple

240 g

Good out of 100 Medium confidence
  • High in sugar
  • No additives
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Why it scores 76

Millville Pure and Simple scores 76 out of 100 (Good) under GoodSwap’s published rules. What moved the score most:

  1. Sugars 37.5 g / 100 g: Very high in sugar. Strong
  2. Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging
  3. Fiber 8.3 g / 100 g: A good source of fiber. Strong

Every line of the math is on The Receipt below, with its evidence tier and sources.

The Receipt

Pure and Simple

START100

Processing

  • Processed (NOVA 3)
    Emerging Classified NOVA 3: processed with added salt, sugar or oil. [1]
subtotal−8

Nutrition per 100 g

  • Sugars 37.5 g / 100 g
    Strong Very high in sugar. [2]
  • Saturated fat 3.1 g / 100 g
    Strong High in saturated fat. [3]
  • Salt 0.3 g / 100 g
    Strong Contains some salt. [4]
  • Energy 458 kcal / 100 g
    Info Energy-dense for its weight. [5]
  • Fiber 8.3 g / 100 g
    Strong A good source of fiber. [5]
subtotal−16
TOTAL 76Good

100 − 24 = 76

Can’t score above 79. High in fat and sugars (above the front-of-pack "high" level). [6]

GTIN 04099100121575 · 2023-10-27

score v1.3.0 · kb 2026.10.11

Medium confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy458 kcal
Fat22.9 g
Saturated fat3.1 g
Carbohydrates47.9 g
Sugars37.5 g
Added sugars0 g
Fiber8.3 g
Protein14.6 g
Salt0.3 g

Serving: 48 g

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

Peanuts, Dates, Water, sea salt

Allergens and diets

Contains: Peanuts

  • Vegan
  • Vegetarian
  • Gluten-free
  • Palm-oil-free

Always check the package: recipes change.

Healthiest cookies in the US

More from Millville

Sources

  1. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  2. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  3. Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

    World Health Organization · Jul 17, 2023 · Agency assessment

    “WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

    who.int

  4. Sodium reduction (fact sheet)

    World Health Organization · May 11, 2026 · Agency assessment

    “For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”

    who.int

  5. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  6. Guide to creating a front of pack (FoP) nutrition label for pre-packed products sold through retail outlets

    Department of Health and Social Care / Food Standards Agency (GOV.UK) · Nov 8, 2016 · Regulator

    “Table 3: Criteria for drinks (per 100ml)”

    assets.publishing.service.gov.uk