Madeleines
St Michel La Madeleines
250 g
Score
- Ultra-processed
- Contains added sugars
- Contains emulsifiers studied for gut effects
- Seed-oil free
Why it scores 12
St Michel La Madeleines scores 12 out of 100 (Bad) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 20 points High fructose corn syrup: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better snack cakes and brownies
-
Madeleine & Brownie Bites Bakery Fresh Not ultra-processed · No added sugars Score 66 out of 100 , 54 points higher -
Keto pancake a la cup Birch Benders · 1.34 oz Not ultra-processed · No added sugars Score 50 out of 100 , 38 points higher -
Pancake a la cup Birch Benders · 1.62 oz Not ultra-processed · No gut-studied emulsifiers Score 38 out of 100 , 26 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
La Madeleines
Ingredients
- Sugar minus 20 points
- High fructose corn syrup minus 20 points
- Hydrogenated oil minus 2.5 points
- Glycerin minus 1.5 points
- Mono- and diglycerides minus 1.5 points
- Lecithin minus 1.5 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
- 4 kinds of ultra-processing markers minus 4.5 points
Nutrition per 100 g
- Sugars 22 g / 100 g minus 11 points
- Saturated fat 3.5 g / 100 g minus 3 points
- Salt 0.9 g / 100 g minus 3 points
- Energy 465 kcal / 100 g minus 2 points
100 − 88.5 = 11.5 → 12
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3][4]
Can’t score above 79. High in fat (above the front-of-pack "high" level). [10]
Nutrition per 100 g
| Energy | 465 kcal |
|---|---|
| Fat | 28 g |
| Saturated fat | 3.5 g |
| Carbohydrates | 50 g |
| Sugars | 22 g |
| Added sugars | 13.5 g |
| Fiber | 1.3 g |
| Protein | 5.3 g |
| Salt | 0.9 g |
Serving: 100 g (100 g)
Ingredients
- Wheat flour (28%)
- non-hydrogenated rapeseed oil
- eggs (21%)
- sugar (high concern)
- stabilizers: glycerol and sorbitols
- glucose-fructose syrup (high concern)
- emulsifiers: mono and diglycerides of fatty acids
- lecithins (soya)
- baking powders: diphosphates and sodium carbonates (whea)
Label text, as published
Wheat flour (28%), non-hydrogenated rapeseed oil, eggs (21%), sugar, stabilizers: glycerol and sorbitols, glucose-fructose syrup, emulsifiers: mono and diglycerides of fatty acids, lecithins (soya), baking powders: diphosphates and sodium carbonates (whea
Allergens and diets
Contains: Soy, Wheat, Gluten, Egg
May contain: Milk, Tree nuts
- Not vegan
- Not gluten-free
- Palm-oil-free
Always check the package: recipes change.
Packaging
Plastic
Context only: no points in v1.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
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Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
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Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
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21 CFR 184.1866 High fructose corn syrup
“a sweet, nutritive saccharide mixture containing either approximately 42 or 55 percent fructose”
ecfr.gov
-
“This study found positive associations between risk of CVD and intake of five individual and two groups of food additive emulsifiers widely used in industrial foods.”
doi.org
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Re-evaluation of mono- and di-glycerides of fatty acids (E 471) as food additives
“The available studies did not raise any concern with regard to genotoxicity.”
doi.org
-
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline
“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”
who.int
-
“For adults, WHO recommends less than 2000 mg/day of sodium (equivalent to less than 5 g/day salt), or just under a teaspoon.”
who.int
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“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
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“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org
-
Dietary emulsifiers impact the mouse gut microbiota promoting colitis and metabolic syndrome
“carboxymethylcellulose and polysorbate-80, induced low-grade inflammation and obesity/metabolic syndrome in wild-type hosts and promoted robust colitis in mice predisposed to this disorder.”
doi.org
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“Relative to control subjects, CMC consumption modestly increased postprandial abdominal discomfort and perturbed gut microbiota composition in a way that reduced its diversity.”
doi.org