Candy chocolate bars
Mr Beast Bar- Original Chocolate
Score
- Ultra-processed
- Contains added sugars
- Certified organic
- No additives
- Seed-oil free
Why it scores 59
Mr Beast Bar- Original Chocolate scores 59 out of 100 (Okay) under GoodSwap’s published rules. What moved the score most:
- minus 20 points Sugar: An added sugar. Strong
- minus 18 points Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
- minus 3 points Energy 567 kcal / 100 g: Energy-dense for its weight. Info
Every line of the math is on The Receipt below, with its evidence tier and sources.
Better chocolate bars
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Caramel Double Chocolate Crunch Elevation Not ultra-processed · No added sugars Score 94 out of 100 , 35 points higher -
Triple chocolate coffee Great Value No added sugars · No sugar Score 87 out of 100 , 28 points higher -
Total Blackout Alter Eco · 2.65 oz Not ultra-processed · No added sugars Score 79 out of 100 , 20 points higher -
Mixed Berry Date-Sweetened Chocolate Spring & Mulberry Not ultra-processed · No added sugars Score 79 out of 100 , 20 points higher -
100% Cacao Dark Chocolate with organic chocolate nibs Pascha · 2.82 oz 80 g Not ultra-processed · No added sugars Score 79 out of 100 , 20 points higher
The same kind of product, at least 10 points higher, sold in the US. Never paid placements.
The Receipt
Mr Beast Bar- Original Chocolate
Ingredients
- Sugar minus 20 points
Processing
- Ultra-processed (NOVA 4) minus 18 points
Nutrition per 100 g
- Energy 567 kcal / 100 g minus 3 points
100 − 41 = 59
Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]
Can’t score above 79. High in fat (above the front-of-pack "high" level). [5]
Nutrition per 100 g
| Energy | 567 kcal |
|---|---|
| Fat | 33.3 g |
| Carbohydrates | 60 g |
| Added sugars | 0 g |
| Protein | 3.3 g |
Serving: 1 serving (30 g)
Ingredients
Label text, as published
cane sugar organic chocolate liquor, organic cocoa butter and sunflower lecithin
Allergens and diets
- Vegan
- Vegetarian
- Gluten-free
- Palm-oil-free
Always check the package: recipes change.
Sources
-
Guideline: sugars intake for adults and children
“In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”
who.int
-
Dietary Guidelines for Americans, 2025–2030
“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”
cdn.realfood.gov
-
Added and free sugars should be as low as possible
“Sugar consumption is a known cause of dental caries.”
efsa.europa.eu
-
“Table 3: Criteria for drinks (per 100ml)”
assets.publishing.service.gov.uk
-
“Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”
doi.org