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Blue Bell Ice Cream Oatmeal Cream Pie
Photo: Open Food Facts contributors (CC BY-SA)

Ice cream tubs

Blue Bell Ice Cream Oatmeal Cream Pie

1/2 gal/1.89 L

Poor out of 100 High confidence
  • Ultra-processed
  • Contains added sugars
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Why it scores 38

Blue Bell Ice Cream Oatmeal Cream Pie scores 38 out of 100 (Poor) under GoodSwap’s published rules. What moved the score most:

  1. Sugar: An added sugar. Strong
  2. Ultra-processed (NOVA 4): Classified NOVA 4: made with industrial ingredients and additives. Strong
  3. Sugars 21 g / 100 g: Very high in sugar. Strong

Every line of the math is on The Receipt below, with its evidence tier and sources.

Better ice cream

The same kind of product, at least 10 points higher, sold in the US. Never paid placements.

The Receipt

Oatmeal Cream Pie

START100

Ingredients

  • Sugar
    Strong An added sugar. [1][2][3]
  • Natural flavors
    Info "Natural flavor" is a legal category (21 CFR 101.22(a)(3)): flavor substances from spices, fruits, vegetables, meat, dairy or fermentation. [4][5]
  • Vegetable gums (unspecified)
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [5]
  • Guar gum
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [5]
  • Locust bean gum
    Info An ingredient class typical of ultra-processed foods (NOVA group 4). [5]
subtotal−28

Processing

  • Ultra-processed (NOVA 4)
    Strong Classified NOVA 4: made with industrial ingredients and additives. [5]
  • 2 kinds of ultra-processing markers
    Emerging Industrial additive classes found: flavoring and thickener, stabilizer or gelling agent. [5]
subtotal−19.5

Nutrition per 100 g

  • Sugars 21 g / 100 g
    Strong Very high in sugar. [1]
  • Saturated fat 3 g / 100 g
    Strong High in saturated fat. [6]
  • Energy 245 kcal / 100 g
    Info Energy-dense for its weight. [2]
subtotal−15
TOTAL 38Poor

100 − 62.5 = 37.5 → 38

Can’t score above 79. Contains sugar, an ingredient of high concern. [1][2][3]

GTIN 00071899835486 · 2026-04-07

score v1.3.0 · kb 2026.10.11

High confidence

Same product, same score. Every time.

Nutrition per 100 g

Energy245 kcal
Fat5 g
Saturated fat3 g
Trans fat0 g
Carbohydrates30 g
Sugars21 g
Added sugars17.9 g
Fiber0 g
Protein3 g
Salt0.1 g

Serving: 0.67 cup (109 g)

Ingredients

High Moderate Not recognized Tap an ingredient for its evidence and rules.
Label text, as published

milk, cream, sugar, skim milk, natural vanilla flavor, natural vanilla beans, natural vegetable gums (guar, carob bean).

Allergens and diets

Contains: Milk

  • Not vegan
  • Palm-oil-free

Always check the package: recipes change.

Healthiest ice cream tubs in the US

More from Blue Bell Ice Cream

Sources

  1. Guideline: sugars intake for adults and children

    World Health Organization · Mar 4, 2015 · Agency assessment

    “In both adults and children, WHO recommends reducing the intake of free sugars to less than 10% of total energy intake”

    who.int

  2. Dietary Guidelines for Americans, 2025–2030

    U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

    “Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

    cdn.realfood.gov

  3. Added and free sugars should be as low as possible

    European Food Safety Authority · Feb 28, 2022 · Agency assessment

    “Sugar consumption is a known cause of dental caries.”

    efsa.europa.eu

  4. 21 CFR 101.22 Foods; labeling of spices, flavorings, colorings and chemical preservatives

    Electronic Code of Federal Regulations (eCFR), U.S. Office of the Federal Register · Dec 19, 2016 · Law

    “whose significant function in food is flavoring rather than nutritional.”

    ecfr.gov

  5. Ultra-processed foods: what they are and how to identify them

    Public Health Nutrition · April 2019 · Peer-reviewed

    doi.org

  6. Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

    World Health Organization · Jul 17, 2023 · Agency assessment

    “WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

    who.int

  7. Ultra-processed food exposure and adverse health outcomes: umbrella review of epidemiological meta-analyses

    BMJ · Feb 28, 2024 · Peer-reviewed

    “Greater exposure to ultra-processed food was associated with a higher risk of adverse health outcomes, especially cardiometabolic, common mental disorder, and mortality outcomes.”

    doi.org

  8. Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake

    Cell Metabolism · July 2019 · Peer-reviewed

    doi.org