Milks

Challenge Butter Grade Aa Salted Butter

Name: Grade Aa Salted Butter
Brand: Challenge Butter

14 g

Good out of 100 High confidence

Why it scores 79

Challenge Butter Grade Aa Salted Butter scores 79 out of 100 (Good) under GoodSwap’s published rules. What moved the score most:

minus 8 points Processed (NOVA 3): Classified NOVA 3: processed with added salt, sugar or oil. Emerging
minus 3.5 points Saturated fat 7 g / 100 g: High in saturated fat. Counted at half for this whole-food category. Strong

Capped at 79: High in saturated fat (above the front-of-pack "high" level).

Every line of the math is on The Receipt below, with its evidence tier and sources.

The same kind of product, at least 10 points higher, sold in the US. Never paid placements.

The Receipt

Grade Aa Salted Butter

START100

Processing

Processed (NOVA 3) minus 8 points

Emerging Classified NOVA 3: processed with added salt, sugar or oil. [1]

subtotal−8

Nutrition per 100 g

Saturated fat 7 g / 100 g minus 3.5 points

Strong High in saturated fat. Counted at half for this whole-food category. [2]

subtotal−3.5

TOTAL 79Good

100 − 11.5 = 88.5 → 89 → capped at 79

Capped at 79. High in saturated fat (above the front-of-pack "high" level). [3]

Serving: 1 tbsp (14 g)

High Moderate Not recognized Tap an ingredient for its evidence and rules.

Label text, as published

Pasteurized Cream ( Milk), Salt. Contains: Milk.

Contains: Milk

Always check the package: recipes change.

Ultra-processed foods: what they are and how to identify them

Public Health Nutrition · April 2019 · Peer-reviewed

doi.org
Saturated fatty acid and trans-fatty acid intake for adults and children: WHO guideline

World Health Organization · Jul 17, 2023 · Agency assessment

“WHO recommends that adults and children reduce saturated fatty acid intake to 10% of total energy intake (strong recommendation).”

who.int
Guide to creating a front of pack (FoP) nutrition label for pre-packed products sold through retail outlets

Department of Health and Social Care / Food Standards Agency (GOV.UK) · Nov 8, 2016 · Regulator

“Table 3: Criteria for drinks (per 100ml)”

assets.publishing.service.gov.uk
Dietary Guidelines for Americans, 2025–2030

U.S. Department of Health and Human Services and U.S. Department of Agriculture · January 2026 · Regulator

“Limit foods and beverages that include artificial flavors, petroleum-based dyes, artificial preservatives, and low-calorie non-nutritive sweeteners.”

cdn.realfood.gov