Beauty ingredient · Skin conditioning (retinoid)

Retinol

Vitamin A used in anti-aging skincare.

  • Retinoid
  • Expert review pending

Concern level

Moderate concern Level 2 of 4 How concern levels work

Strong evidence of harm at high intake, emerging evidence of harm, or a common allergen or irritant. The concern level sets how many points retinol costs on a product’s receipt.

What the evidence says

  • Retinoid (pregnancy)Strong evidence

    A vitamin A derivative. High intakes of preformed vitamin A and some retinoid medicines can cause birth defects; pregnant people are commonly advised to avoid retinoids. [1][2]

  • Restricted useRegulatory

    The EU limits vitamin A in cosmetics to 0.05% retinol equivalent in body lotions and 0.3% in other products; Canada also sets limits. [3][4]

Evidence tiers say how sure the evidence is, separately from how much it matters. About evidence tiers.

Rules around the world

How regulators treat Retinol
WhereStatusDetailsDateSource
European Union Restricted Vitamin A (retinol and esters): 0.05% RE in body lotion, 0.3% RE in other products. — [3]
Canada Restricted Retinol and its esters: 0.2% RE in full-body leave-on products, 1.0% in other cosmetics. — [4]

“Banned” means explicitly prohibited or withdrawn after review; “not permitted” means never authorized there. We use each regulator’s own words.

Names GoodSwap recognizes on labels (4)
  • retinol
  • vitamin a
  • pure retinol
  • encapsulated retinol

Sources

  1. Vitamin A and Carotenoids - Health Professional Fact Sheet

    NIH Office of Dietary Supplements · Mar 10, 2025 · Regulator

    “Experts advise women who are or might be pregnant and those who are lactating not to take high doses (more than 3,000 mcg RAE [10,000 IU] daily) of vitamin A supplements [1].”

    ods.od.nih.gov

  2. Pregnancy vitamins and supplements

    NHS (UK) · Jun 3, 2026 · Regulator

    “Do not take cod liver oil or supplements containing vitamin A (sometimes called retinol) when you're pregnant.”

    nhs.uk

  3. Commission Regulation (EU) 2024/996 of 3 April 2024 amending Regulation (EC) No 1223/2009 as regards Vitamin A, Alpha-Arbutin and Arbutin and certain substances with potential endocrine disrupting properties

    European Union (Official Journal) · Apr 3, 2024 · Law

    “vitamin A is safe in cosmetic products up to concentrations of 0,05 % Retinol Equivalent (RE) in body lotion and 0,3 % RE in other leave-on and rinse-off products.”

    eur-lex.europa.eu

  4. Cosmetic Ingredient Hotlist: prohibited and restricted ingredients

    Health Canada · Aug 13, 2025 · Regulator

    “The following ingredients are only permitted in cosmetic products under the conditions of use specified below:”

    canada.ca